Accessible Communications
Create Impact, Avoid Missteps and Build Trust
- English
- ePUB (mobile friendly)
- Available on iOS & Android
Accessible Communications
Create Impact, Avoid Missteps and Build Trust
About this book
Ready to build credibility and optimize your communications for real business impact?
Accessible Communications is a practical guide designed for professionals seeking to develop effective, inclusive messaging that aligns with evolving regulations and business goals. Written by award-winning communications consultants Lisa Riemers and Matisse Hamel-Nelis, this book offers clear models and frameworks to help you apply accessibility principles confidently across emails, documents, videos and social media. With real-world examples and actionable tools, it helps you to build trust with your audience that expands reach, protects reputation and enhances career growth.
You'll learn how to:
- Build accessibility into your communications strategies from the outset
- Apply practical tools that optimize messaging across multiple formats
- Understand evolving legislation and its impact on communications
- Develop skills to increase audience trust
This guide supports your career development by helping you create more impactful communications that comply with regulations and drive business value.
Themes include: Accessibility and inclusivity, Communication strategy and frameworks, Practical application and tools, Career development and credibility building, Regulatory compliance and business impact
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Information
Table of contents
- List of figures and tables
- About the authors
- Foreword
- Preface
- Acknowledgements
- PART ONE Laying the groundwork: Understanding the fundamentals of accessibility, legislation and building an accessible culture
- 01 The foundation: Understanding the basics of accessibility and disability
- 02 What you need to know to be compliant: Standards, guidelines and laws
- 03 Creating a strategic cultural shift towards accessibility
- PART TWO Putting it together: A practical guide on embedding accessibility into your workflow
- 04 Creating content with plain and inclusive language in mind
- 05 Writing for and creating an accessible web presence: The basics
- 06 Getting started with accessible documents
- 07 Creating accessible social media content
- 08 Making videos and podcasts for everyone
- PART THREE Looking towards the future
- 09 Future challenges and opportunities: How to stay ahead of the curve
- Checklists
- Index