eBook - ePub

Raising Social Capital

Name: Raising Social Capital
ISBN: 9781040735657

Corporate Advocacy and Impact in a Time of Social Change

Heather LaMarre,

Gregg Feistman,

English
ePUB (mobile friendly)
Available on iOS & Android

eBook - ePub

Raising Social Capital

Corporate Advocacy and Impact in a Time of Social Change

Heather LaMarre,

Gregg Feistman,

About this book

Part strategy – part pragmatism and full of expert advice, Raising Social Capital combines expert interviews from industry insiders with data-driven insights from cutting-edge research. This book provides insight, strategy and a set of management tools for addressing today's rapidly changing business environment.

Complete with a roadmap and set of management tools, this book serves as an essential guide for C-Suite executives, public relations professionals and corporate communicators navigating the perfect storm of political controversy, partisan media and global sustainability crisis facing today's leaders. Topics include:

Understanding and de-risking the volatile business landscape
Driving public engagement and building public trust
Navigating controversy, political pushback and the partisan press
Managing employee activism and workplace incivility
Balancing profit with purpose while keeping an eye on the bottom line

Built on expert advice and evidence-based research, Raising Social Capital offers the keys to driving change and balancing profit with purpose amidst difficult and rapidly changing conditions. Excellence is built on strong leadership and good governance. We invite you to join us on this journey to change the way you lead and raise our collective social capital.

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Yes, you can access Raising Social Capital by Heather LaMarre,Gregg Feistman in PDF and/or ePUB format, as well as other popular books in Economics & Business General. We have over one million books available in our catalogue for you to explore.