Communication and Persuasion
eBook - ePub

Communication and Persuasion

  1. English
  2. ePUB (mobile friendly)
  3. Available on iOS & Android
eBook - ePub

Communication and Persuasion

About this book

First published in 1985, Communication and Persuasion examines the subject of persuasion from a broader perspective, encouraging readers to analyze the social and psychological factors alongside the various verbal and non-verbal agencies and media through which influence is often exerted. Persuasion is presented as an integral part of human communication, not as a separate or aberrant phenomenon, but as a natural corollary to life that requires careful analysis and definition. The book incorporates the behaviorist tradition of Anglo-Saxon theorizing while exploring the implications of the emerging discipline of semiology. A particularly compelling discussion integrates Sartre's work into the theme of persuasion, bridging the gap between American and European thought and fostering deeper analysis. This book is especially valuable for those studying psychology, sociology, and communication.

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Yes, you can access Communication and Persuasion by G. H. Jamieson in PDF and/or ePUB format, as well as other popular books in Languages & Linguistics & Political Process. We have over one million books available in our catalogue for you to explore.

Table of contents

  1. Cover Page
  2. Half Title page
  3. Title Page
  4. Copyright Page
  5. Original Title Page
  6. Original Copyright Page
  7. Contents
  8. Figures
  9. The Croom Helm Communication Series
  10. Preface
  11. Acknowledgements
  12. Introduction
  13. Chapter One The Place of Learning
  14. Chapter Two What is Remembered?
  15. Chapter Three The Importance of Motivation
  16. Chapter Four Imagination and The Future
  17. Chapter Five The Making of Signs
  18. Chapter Six The Problem of Meaning
  19. Chapter Seven The Different Faces of Language
  20. Chapter Eight Non-Verbal Effects
  21. Chapter Nine Symbolic Influences
  22. Chapter Ten Media Manipulation
  23. Chapter Eleven Group Influences
  24. Chapter Twelve Society and Persuasion
  25. Chapter Thirteen Resistance to Persuasion
  26. Chapter Fourteen Concluding Considerations
  27. Index