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BRAINWASHED!
The Faisalabad Candidate
On October 2, 2005, three months after the coordinated bombing of the London transportation system and three days before the U.S. Senate overwhelmingly approved John McCainâs Detainee Treatment Act, the British home secretary, Charles Clarke, attempted to explain terrorism by invoking a specter of the Cold War. Islamic terrorists, Clarke argued, should not be seen in the â âclassicâ mould of revolutionaries fighting for a political cause.â Rather, they are like educated youths âbrainwashedâ into joining cults. Perhaps, Clarke added, âanti-brainwashing techniquesâ could be used to âdeprogrammeâ terroristsâconverting them back to productive citizens essentially by running brainwashing protocols in reverse.1
If this âManchurian candidateâ theory of terror illustrates the tenacity of Cold War concepts in contemporary responses to terrorism, it also hints at the odd persistence of brainwashing in the world of the covert state. What Clarke probably did not know is that the CIA had been testing this very ideaâwith far less therapeutic aimsâin its interrogation of âhigh valueâ terrorism suspects. The agency began with Abu Zubaydah, the man it erroneously believed to be Al Qaedaâs head of logistics. Shot and captured in Faisalabad, Pakistan, on March 28, 2002, Zubaydah was flown around the world continuously for three days by different aircrews so that almost no one in U.S. intelligence would know his whereabouts. (This counterespionage tactic itself illustrates the strange anachronism of so much of the U.S. War on Terror. On the one hand, Al Qaeda hardly has the technological capability to track CIA rendition flights; on the other hand, Zubaydahâs eventual destinationâa secret Thai prisonâwould be published only a few years later in one of Jane Mayerâs invaluable New Yorker articles on President Bushâs program of âenhanced interrogation.â)2
In Thailand, Zubaydah was first interrogated by Ali Soufan and Steve Gaudin, FBI agents with extensive experience in Islamic terror. A surprisingly voluble Zubaydah disclaimed membership in Al Qaeda but divulged information implicating Khalid Sheikh Mohammed in the 9/11 attacks and leading to the arrest of JosĂ© Padilla for planning a radiological attack in the United States. Days later, however, the investigation took a turn for the worse when the Bush administration handed it to a special CIA unit. Heading the CIA team was a former military psychologist, James Mitchell, who immediately got Pavlovian on Zubaydah, demanding that he be treated âlike a dog in a cage.â3 Mitchell meant this literally. Zubaydah was stripped naked and placed inside what he came to call his âtiny coffin.â Deeply disturbed, the FBI agents protested, and the FBI director, Robert Mueller, soon barred bureau personnel from participating in what he saw as an illegal and counterproductive interrogation. Meanwhile, an increasingly uncooperative Zubaydah was shuttled from coffin to frigid cell, deprived of sleep for up to ninety-six hours straight, placed in agonizing âstress positions,â blasted with loud music, and eventually waterboarded eighty-three times, as often as three times a day. Weeks of this âClockwork Orange kind of approach,â as one CIA officer called it, produced exactly the response Mitchell and his staff had hoped for. Zubaydah confessed to membership in Al Qaeda and to a horrifying array of terror plotsâincluding plans to blow up âAmerican banks, supermarkets, malls, the Statue of Liberty, the Golden Gate Bridge, the Brooklyn Bridge, and nuclear power plants.â On investigation, however, all of these confessions proved fictitious. Zubaydah, it turned out, was not even a member of Al Qaeda.4
Why, then, had the most critical early investigation of the War on Terror been placed in Mitchellâs hands? Mitchell had no knowledge of Islam or the Middle East, no counterterrorism experience, and no Arabic language skills. He had never conducted an interrogation. In fact, he had never witnessed a real interrogation. His particular skill lay in the simulation of torture. Before contracting privately with the CIA, Mitchell was a military psychologist involved in the Survival, Evasion, Resistance, Escape (SERE) program. Never intended for use on foreign detainees, SERE was developed at the end of the Korean War to protect U.S. troops from enemy âbrainwashing.â The theory was that a program of simulated capture and coercive interrogation could inoculate U.S. troops against Communist mind control in the event of their real capture.5 In its interrogation of Abu Zubaydah, then, the CIA had essentially subjected him to its own notion of midcentury Chinese âbrainwashing.â
But how could brainwashing have come to be the model on which the United States built a crucial part of its twenty-first-century antiterror program? And how, for that matter, could commentators and politicians like Clarke have come to see brainwashing as both a cause of terrorism and a potential solution to it? Brainwashing would seem at most a strange footnote in the history of the Cold Warâa marginal anxiety at the lunatic fringe of the Korean War era.
Yet brainwashing turns out to be among the quintessential fantasies of the postwar period. The subject of scores of novels and films, congressional hearings, and government research projects, brainwashing has for sixty years been a persistent vehicle through which citizens and government officials have imagined global ideological conflict. Insofar as âcoldâ warfare implies a conflict of ideas and persuasion fought not on the battlefield but through propaganda, psychological warfare, and other ideological weapons, brainwashing is the essence of cold warfare. It is no accident that U.S. military leaders explicitly embraced the notion as both a metaphor for psychological warfare and a literal weapon in the U.S. arsenal. In popular discourse, the notion of brainwashing provoked crucial questions about the nature of U.S. democracy in the age of the National Security State. Was the postwar public sphere a âmarketplace of ideasâ or a field in which new social institutionsâincluding covert government agenciesâcontrolled human thought and action?
Brainwashing became a meaningful cultural fantasy because it adjudicated such questions through the thematics of secret agency and ideological conversion at the heart of cold warfare. In the following pages, I suggest that its cultural history powerfully illustrates the role of fiction in the covert sphere. Brainwashing was widely understood to produce a bizarre amalgam of reality and fiction. It thus conjured up perhaps the first full-blown postmodern subject, a person utterly constructed and controlled from without. This nightmare of masculinity undone was among the first major ways in which the Cold War public came to conceive its own relation to the Cold War. It was also a major influence on U.S. security policy, whose architects (like the public) turn out to be trapped in the epistemology of the covert sphere. Because the history of brainwashing divides along the fault line between the covert and public spheres, I must offer two different renditions of its history, beginning first with the popular, or public, versionâwhich, of course, is not the whole story.
Brain Warfare
Brainwashing has always been associated with the Korean War, even though fears of a more vague form of Communist âthought controlâ became a U.S. obsession as early as the Eastern bloc show trials of the late 1940s. As Stephen Whitfield notes, the United States Chamber of Commerce so worried about âthought-controlâ that its Committee on Socialism and Communism âproposed in 1946 and 1948 to remove liberals, socialists, and Communists from opinion-forming agencies,â including libraries, schools, newspapers, and âthe entertainment industries.â6 Among the most memorable moments of Ellen Schreckerâs outstanding history of McCarthyism is her anecdote about Judge Harold Medina, who presided in the 1949 case that effectively outlawed the Communist Party as a criminal conspiracy to overthrow the government (Dennis v. U.S.). At a dinner party one evening, Schrecker reports, Medina explained âthat whenever he looked at the spectators during the trial, he consciously forced himself to keep his eyes moving so that he wouldnât let himself be placed in a trance by the hypnotists that the party might have placed in the courtroom.â7 Clearly, fears of mind control were in the air long before the outbreak of war in Korea.
But the more specific concept of brainwashing was first popularized by the journalist Edward Hunter three months after the start of the Korean War. In September 1950, the Miami News published Hunterâs article â âBrain-Washingâ Tactics Force Chinese into Ranks of Communist Party.â Hunter would go on to publish two books on the subject: Brain-Washing in Red China: The Calculated Destruction of Menâs Minds (1951) and Brainwashing: The Story of Men Who Defied It (1956).8 Hunter initially conceived of brainwashing to explain the mass âreeducationâ of civilians in Maoist China. Largely on the basis of interviews with Chi Sze-chen, a recent graduate of North China Peopleâs Revolutionary University, Hunter claimed to unearth a complex system of ideological indoctrination. The system was notable not so much for its scathing anti-American ethos as for its coercive methodology, which combined mind-numbing repetition with rewards and punishments in order to force a wholesale shift in worldview. This approach, Hunter explained, was âpsychological warfare on a scale incalculably more immense than any militarist of the past has ever envisaged.â Still, at this early juncture in its history, brainwashing had not yet come to seem the nightmare of total mental control into which it would soon be transformed. It was rather a mix of familiar techniques for coercion on the one hand and pedagogy on the otherâa tool âfor political indoctrinationâ in which the âmedium for this learning is propaganda, and propaganda is applied to everyoneâŠ. Even the word [learning], used this way, is a propaganda term.â9 If this system was innovative, it was so only because of its scale and the ruthlessness of its proponents, who aimed to install a new worldview in an entire population.
The transformation of brainwashing from a system of coercive interrogation and propaganda to a supposed program for human enslavement reflects the cultural demands placed on the idea by the Korean War. In 1952, a group of U.S. Air Force pilotsâmost famously, Colonel Frank Schwableâconfessed to dropping anthrax, typhus, cholera, and plague on North Korea. Thirty-five other captured pilots substantiated these confessions in great detail. By 1953, to the embarrassment of many in the United States, almost 5,000 of 7,200 U.S. POWs had signed confessions or petitions calling for an end to the war. Evidence emerged that U.S. troops engaged in criminal behavior detrimental to their compatriots. While most veterans recanted their confessions on repatriation, some did not. Most disturbing of all, twenty-one POWs refused repatriation entirelyâactions a disgusted Eisenhower attributed to a U.S. âpropaganda disadvantageâ with the East. âA basic truth,â noted Eisenhower, is that âthe minds of all men are susceptible to outside influences.â In keeping with this theory, Eisenhower dramatically enhanced U.S. military capacities in once-scorned avenues such as public relations, propaganda, and psychological warfare. The United States, he told a San Francisco crowd in October 1952, was locked in a âstruggle for menâs minds,â and what was needed was a âpsychological effort put forth on a national scale.â10
But most of this campaign would not be conducted in front of the nation. Eisenhower asked specifically for âsubversion and propaganda weaponsâ with âno govt [sic] connection.â11 Ikeâs theory of âoutside influenceâ could not be a plank of his public policy. The notion that individuals were the products of social influence flew in the face of Cold War domestic ideology, which saw American individualism as a bulwark against Communist conformity. An open campaign of influence, moreover, would discredit the ideology of American exceptionalism. The resulting division between public and covert policy is among the reasons Americans came to see brainwashing less as a tool in a propaganda war than as a deadly threat to the rugged individualism that would win the Cold War. This view was held not only by the public but also by military and intelligence officials, who took seriously the idea that Communist states had developed a terrifying form of mind control. In 1953, for instance, the CIA Psychological Strategy Board recommended that U.S. politicians be monitored for âsigns of a changed personalityâ so that they could be quarantined and tested for Soviet drugging.12 After the British launched their version of SERE training, the United States soon followed suit.
Yet the end of the Korean War did not calm the brainwashing scare. Five years after Hunterâs initial article, in fact, the notion had grown into something far more bizarre and terrifying than it originally seemed. In Hunterâs 1956 volumeâthis one published not by Vanguard but by the large New York house of Farrar, Straus, and Cudahyâbrainwashing had become the stuff of science fiction, âsome form of mass hypnosisâ capable of fostering âunthinking discipline and robotlike enslavement.â A mysterious mix of oriental mystery and Soviet rationality, the technique now seemed âlike witchcraft, with its incantations, trances, poisons, and potions, with a strange flair of science about it all, like a devil dancer in a tuxedo carrying his magic brew in a test tube.â13 The âflair of scienceâ in this increasingly occult practice came from the Russian behavioral psychologist Ivan Pavlov, whose discoveries had supposedly made it possible to supplant an individualâs consciousness with fabricated beliefs, memories, and even traits. âConditioned reflexes,â Hunter explained, âcould conceivably be produced to make [a man] react like [a] dog that rolled over at its trainerâs signalâŠ. The Kremlin could use words as signalsâany words would doâimperialism, learning, running dog of the imperialists, people, friend of the people, big brother, without any relationship to their actual meaning. The Kremlinâs plan was to make these reflexes instinctive, like the reactions of⊠animals,â until subjects were âno longer capable of using free will.â According to this account, brainwashing could âchange a mind radically so that its owner becomes a living puppetâa human robotâwithout the atrocity being visible from the outside. The aim is to create a mechanism in flesh and blood, with new beliefs and new thought processes inserted into a captive body. What that amounts to is the search for a slave race that, unlike the slaves of olden times, can be trusted never to revolt, always amenable to orders, like an insect to its instincts.â14 If U.S. POWs proved weak, it was because they had been subjected to a mind-control weapon of extraordinary power.
Such notions proved hugely attractive to conservative anti-Communists, who came to see brainwashing as both a cause of communismâs perplexing appeal in the Far East and a potential threat at home. Hunterâs sense that âbrainwashing would inevitably cause a national neurosisâ in any country âafflictedâ with it echoed the claim of national psychopathology in George Kennanâs 1946 âLong Telegramââarguably the most important document of the Cold Warâwhich painted Soviet leadership as âneurotic,â âinsecure,â âfanat...