Elements of show card writing
eBook - ePub

Elements of show card writing

A course of instruction on how to make business-building show cards.

  1. English
  2. ePUB (mobile friendly)
  3. Available on iOS & Android
eBook - ePub

Elements of show card writing

A course of instruction on how to make business-building show cards.

About this book

Elements of Show Card Writing: A Course of Instruction on How to Make Business-Building Show Cards is a comprehensive guide designed for both beginners and experienced sign writers who wish to master the art of show card creation. Authored by William A. Thompson, this book delves into the essential principles and techniques required to produce eye-catching, effective show cards that drive business and attract customers. The text covers a wide range of topics, including the selection and use of materials, the fundamentals of layout and design, the importance of color harmony, and the development of attractive lettering styles. Step-by-step instructions and practical exercises help readers build their skills, while numerous illustrations and examples provide inspiration and guidance. The book also addresses the psychology of advertising, teaching readers how to craft messages that resonate with potential buyers and enhance the visual appeal of retail displays. Whether you are a professional sign painter, a small business owner, or an art student, Elements of Show Card Writing offers valuable insights and hands-on advice to help you create professional-quality show cards that stand out in any commercial environment.

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Yes, you can access Elements of show card writing by De Wild in PDF and/or ePUB format, as well as other popular books in Business & Art General. We have over one million books available in our catalogue for you to explore.

Information

Publisher
Science & Technology Publishing
Year
2025
eBook ISBN
9782528120941
Topic
Business
Subtopic
Art General
Index
Business

Table of contents

  1. ELEMENTS OF SHOW CARD WRITING
  2. FOREWORD
  3. INTRODUCTION
  4. MATERIALS FOR BEGINNERS
  5. SUGGESTIONS FOR PRACTICE
  6. INSTRUCTIONS—LESSON NO. 1 Fundamentals—See Large Chart.
  7. INSTRUCTIONS—LESSON NO. 2 Perfected Speed Ball Alphabet—Layouts—See Chart
  8. INSTRUCTIONS—LESSON NO. 3 Broad Point Pen Single Stroke Roman—See Chart for Practice
  9. INSTRUCTIONS—LESSON NO. 4 Single Stroke Brush “Roman”—See Next Page
  10. INSTRUCTIONS—LESSON NO. 5 The “Egyptian” Brush Alphabet
  11. INSTRUCTIONS—LESSON NO. 6 Embellishing, Decorating, Etc.
  12. INSTRUCTIONS—LESSON NO. 7 Use of Pantograph, Pictures, Copying Designs, Etc.
  13. INSTRUCTIONS—LESSON NO. 8 Air Brushing, “Spatter” Work, Etc.
  14. INSTRUCTIONS—LESSON NO. 9 Finished Work in Air Brushing, Etc.
  15. INSTRUCTIONS—LESSON NO. 10 Finished Practical Work—General Review
  16. SPEED BALL VARIATIONS
  17. “SPECIAL” ALPHABET
  18. PEN OR BRUSH “ITALIC”
  19. DIRECTIONS FOR “OLD ENGLISH”
  20. DESCRIPTIONS OF PRACTICAL CARDS
  21. DESCRIPTIONS OF CARDS FOR SUMMER
  22. DESCRIPTION OF CARDS ON PAGE 39
  23. DESCRIPTION OF “SPRING” CARDS
  24. DESCRIPTION OF EASTER CARDS
  25. DESCRIPTION OF CARDS FOR SUMMER
  26. MORE CARDS FOR SUMMER
  27. DESCRIPTION OF FALL CARDS
  28. DESCRIPTION OF LATE AUTUMN CARDS
  29. DESCRIPTION OF CHRISTMAS CARDS