Consuming Japan
eBook - ePub

Consuming Japan

Popular Culture and the Globalizing of 1980s America

  1. 288 pages
  2. English
  3. ePUB (mobile friendly)
  4. Available on iOS & Android
eBook - ePub

Consuming Japan

Popular Culture and the Globalizing of 1980s America

About this book

This insightful book explores the intense and ultimately fleeting moment in 1980s America when the future looked Japanese. Would Japan’s remarkable post–World War II economic success enable the East Asian nation to overtake the United States? Or could Japan’s globe-trotting corporations serve as a model for battered U.S. industries, pointing the way to a future of globalized commerce and culture? While popular films and literature recycled old anti-Asian imagery and crafted new ways of imagining the “yellow peril,” and formal U.S.-Japan relations remained locked in a holding pattern of Cold War complacency, a remarkable shift was happening in countless local places throughout the United States: Japanese goods were remaking American consumer life and injecting contemporary globalization into U.S. commerce and culture. What impact did the flood of billions of Japanese things have on the ways Americans produced, consumed, and thought about their place in the world?

From autoworkers to anime fans, Consuming Japan introduces new unorthodox actors into foreign-relations history, demonstrating how the flow of all things Japanese contributed to the globalizing of America in the late twentieth century.

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Yes, you can access Consuming Japan by Andrew C. McKevitt in PDF and/or ePUB format, as well as other popular books in History & International Business. We have over one million books available in our catalogue for you to explore.

Table of contents

  1. Cover Page
  2. Title Page
  3. Copyright Page
  4. Contents
  5. Illustrations
  6. Acknowledgments
  7. Introduction: Resurrecting the Ordinary in U.S.-Japan Relations
  8. One: Japan Won the Cold War, and Other Strange Ideas from an Era of Ideological Change
  9. Two: Wakarimasuka
  10. Three: Ohayō I
  11. Four: Ohayō II
  12. Five: A Medium but Not a Message
  13. Six: Authenticity in a Hybrid World
  14. Seven: You Are Not Alone!
  15. Epilogue: Back to the Future in U.S.-Japan Relations
  16. Notes
  17. Bibliography
  18. Index