How can art spark innovation within companies? This book unveils a working method, developed over a decade by the Fondazione Ermanno Casoli (FEC), that demonstrates the powerful synergy between the art world and the business world. Through real-world examples and insightful analysis, the authors explore how art can:
- Renew individual and professional identities
- Redefine business performance
- Foster employee well-being
- Navigate challenging times, including the Covid-19 pandemic
Discover how the authentic involvement of artists, workers, managers, and researchers can consolidate a new perspective on business, where humanities and business thinking converge. This book is for professionals, scholars, and anyone seeking innovative approaches to organizational development and human resources.