CHAPTER ONE
HOLLYWOODâS PASSING CONTEXTS
The Rise of Psychoanalytic Discourse, Identity Studies, and Cold War Culture
Man had been tossed into the vestibule of another millennium. It was wonderful to think of what the Atomic Age might be, if man was strong and honest. But at first it was a strange place, full of weird symbols and the smell of death.1
âTime (1945)
The successful splitting of the atom at the end of World War II signaled the beginning of the atomic age. In 1945, Time suggested: âWith the controlled splitting of the atom, humanity, already profoundly perplexed and disunified, was brought inescapably into a new age in which all thoughts and things were splitâand far from controlled.â2 Fear of this new technology, the ability to split the atom with an unknown destructive intensity, became a key cultural anxiety. The nature of identity, how individuals defined themselves and their communities also became split in this period. Postwar American culture was obsessed with identity. A new vocabulary emerged featuring ideas of authenticity, alienation, âthe enemy withinâ and âidentity crisisâ that focused on fear and anxiety.
Postwar concepts about identity reacted to shifting ideologies about race, gender, and sexuality. Postwar therapeutic culture developed through the marriage of cultural anthropology and psychology in the interwar period, but only became popularized after the Second World War. At the same time, the social sciences fostered new ideas about individual and cultural identities. For the first time culture and identity were understood as malleable social constructs that could evolve and change, a proposition that was in conflict with cultural desires for stable, unchanging identities. These competing discourses and disciplines intersected in Hollywood films where the Dream Factory met dream analysis and where popular psychology framed representations of identity, aided by a desire for social engineering and a shift to Method acting.
America came home from the battlefields of Europe searching for a better world. The experiences of the war demanded new approaches to identity, Selfhood and culture. In the postwar period the threat to America changed from the physical battlefields of the Second World War to the psychological terrain of the Cold War. The physical defense of the nation was couched in psychological terms. The Cold War was fundamentally âa psychological phenomenon,â and the combination of such Cold War factors and events as the National Security Act of 1947 and the Korean War âadded up to a âdream come trueâ for psychological experts.â3 Psychology became the ideological key to power on the war front while ensuring loyalty and good citizenship on the home front.
In postwar America, FBI leader J. Edgar Hoover used âthe enemy withinâ to justify sweeping investigations of government workers and Hollywood filmmakers.4 In this culture of fear, Communist threats were described as âcontagionsâ and âviruses.â America became the body politic and medical metaphors imagined that Communism could spread through America like a disease. Metaphors like this made Communism an invisible threat that could appear anywhere in America.
In popular memory and historical accounts, the 1950s is remembered through a prism of competing narratives. It is seen as an age of conservative conformity and political repression: the McCarthyite witch hunts, the Cold War dogmas of Truman and Eisenhower, the rigid cultural norms of appropriate gender behavior, the legal racial segregation of Jim Crow laws, and the repression of homosexuality. According to this narrative, the fifties were a time of fixed and rigid identities when people were classified by gender, national, racial or sexual orientations.5 It was the âage of conformity.â6
In contrast, a competing narrative posits the 1950s as an âage of anxiety.â7 It was a time of atomic fears and existential angst in the aftermath of World War II and the Holocaust.8 Rather than being a time of certainty, historians suggest that it was an era under siege.9 This interpretation has its own potent set of cultural icons: Elvis Presleyâs transgressive dancing, Marlon Brandoâs angst-ridden portrait of masculinity, Rosa Parksâs fighting for civil rights and beatnik poet Allen Ginsbergâs celebration of same-sex desire. While both these views are important, they are not mutually exclusive. Conformity and anxiety were sides of the same coin. Imagined conformity masked a wide range of insecurities. Anxieties about identity were intertwined with ideological and political values in postwar literary and cultural discourse.
Cold War political culture was shaped by a cultural emphasis on popular psychology and identity. The work of cultural anthropologists like Margaret Mead and Ruth Benedict became well known to the American reading public.10 PreâWorld War II attempts to delineate personality types characterizing particular societies, such as Ruth Benedictâs Patterns of Culture, became national character studies that grew out of the experiences of World War II.11 The American military sought the aid of cultural anthropologists to understand these âalienâ and âexoticâ cultures.
Ruth Benedictâs 1946 study The Chrysanthemum and the Sword exemplifies many national character studies of the 1940s and 1950s.12 The governmentâs faith in the new tenets and approaches of cultural anthropology was made explicit in 1940 when Ruth Benedict and Erik Erikson, among others, were employed by the government. These âbehavioral expertsâ acted as consultants for committees (including the Committee for National Morale) to aid in the war-time analysis of ânational characters.â Japan, Germany, and Russia figured prominently in national character studies as America sought to find its place in the world politically and militarily.
Cultural anthropologists became famous and produced best-selling books that were widely read. The popularity of books by anthropologists reiterated the desire to understand identity, both on an individual and a national level. At the heart of these studies rested âthe conviction that microscopic questions about individual personality and behavior and macroscopic questions about societal patterns and problems were nothing but two sides of the same coin.â13 From such studies came notions that socialization molded the personality of individuals, and that identity was a part of the personality that was created. Margaret Meadâs view that people were âmadeâ not âbornâ and Benedictâs famous dictum that culture was âpersonality writ largeâ became part of American cultural literacy in the 1930s.14
During this period the language of psychoanalysis became part of the lexicon of identity. While these ideas percolated during the 1930s, it was not until after World War II that mainstream culture adopted the shift from biological to psychoanalytic understandings of self and society. Identity and Selfhood became a journey, a rigorous process of soul searching. Jungâs questing hero was popularized in the 1950s in the works of Joseph Campbell and Northrop Frye.15 At the same time, Erik Eriksonâs studies of cross-cultural personality patterns influenced how Americans thought of identity. His work influenced by the experience of the war was also indebted to the ideas fostered by cultural anthropology. In this âage of Erik Eriksonâ the language of authenticity became pervasive, changing how the Self was understood and represented.16
After the war, a cultural ideology of authenticity ruled.17 The ideal of authenticity, as a distinct postwar discourse about identity, drew upon the philosophical language of existentialism and the therapeutic language of psychoanalysis. Prior to this, the normative notion of proper behavior was sincerity, which meant being true to the conventions of society. Selfhood was understood as a product of sincerity, as an external signifier. Authenticity, by contrast, was an internal ideal, involving fidelity to an inner, irreducible core. Because identity could not be taken for granted and required a quest or journey, the search for authentic identity became a source of cultural anxiety. Psychiatrists framed the âquest for identityâ as a universal problem.18 Not coincidentally, âidentity crisisâ entered the culture âas a common term for the first timeâ in the 1950s.19
While the Great Depression encouraged a reevaluation of the impact of social conditions on individual behavior, an emphasis on environment over biology, the truly radical shift in racial ideology occurred after World War II: âHitler gave racism a bad name.â20 Gunnar Myrdal, in his influential 1944 book An American Dilemma: The Negro Problem and Modern Democracy, argued that World War II made racism âinherently un-American.â21 It was not lost on African American soldiers that while fighting abroad for the âfour freedoms,â discrimination and segregation reigned at home. The âDouble Victoryâ campaign demanded that any victory abroad defeating fascism must be matched by a victory at home, ending discrimination.22 Veterans of World War II called for the desegregation of the armed forces and demanded their civil rightsâdemands that informed the nascent civil rights movement, ushering in an ideology of racial liberalism. The ideology of race shifted from biological determinism, discredited by Nazi ideologies and crimes, to a more psychological understanding of difference and Self.23 This meant that race relations in postwar America became viewed as a struggle within individuals as much as it was between them.24
After the war, as biology became suspect, psychology and the social sciences offered new ideologies for solving old social problems. In addition to the work by Myrdal, important studies by Abram Kardiner, Lionel Oversey, and Gordon W. Allport all defined identity and race relations as psychological problems.25 The government influenced by these experts used these ideas to address problems of race, defined best by Trumanâs report entitled âTo Secure These Rights.â26 Postwar civil rights victories, including Brown v. Board of Education, reflected an acceptance of these psychological arguments. The language of the couch informed government decisions as a burgeoning number of psychiatrists and psychoanalysts were employed. The psychoanalytic turn in American culture had a direct impact on everything from Supreme Court decisions to representations in film.
At the same time, psychology informed ideas of gender. Seemingly contradictory ideologies about gender coexisted in postwar American culture. Conservative and immutably binary gender ideals were heavily promoted. Such representations also epitomized Cold War âcontainment culture.â27 A stereotypical image remains the mythical white nuclear family with a male breadwinner as head of the household and wife as nurturing center. This new postwar stereotype, rooted in the suburban domesticity of the baby boom, was evoked by June Cleaver and Donna Reed. Underneath these superficial images, the culture was rife with anxieties and beliefs that categories of gender and sex were breaking down.
Lines were drawn between categories of ânormalâ and abnormal. New restrictive ideals about femininity developed in conjunction with a âcrisisâ in masculinity.28 The surge in the popularity of psychotherapy was part of a broader trend to de-institutionalize mental illness, showing that ânormalâ people had psychological problems.29 Popular magazines promoted not only the terminology but the ideas: âThe womenâs magazines also provided women with an entirely new language for expressing their feelings of dissatisfaction, terms such as unconscious, ego, inferiority complex, psychoanalysis, defensive reaction, and self-esteem.â30 There were also new drugs to help with the new anxieties. Advertisements for psychiatric drugs skyrocketed in the 1950s, marketing these drugs as a solution for ânormalâ if gendered problems. Miltown, the first widely distributed tranquilizer, was prescribed for unhappy women. Similarly, businessmen could âfixâ the stress of their job by taking Seconal.31
While gender roles changed so too did concepts of sexuality. Debates about authenticity, Self, id, ego, and identity formation entered the nationâs bedrooms. Psychoanalysis claimed that sexual identity was a cornerstone of Selfhood. Sensational headlines about Christine Jorgensen, the first male-to-female transsexual, contributed to a growing sense that gender and sexual identities were permeable and unstable.32 The public identities of transsexuals destabilized core binary categories of male and female. It was difficult for Americans to separate ideas of gender from ideas of sexuality. World War II marked the beginning of sexuality as a category of identity.33 Just as the war tarnished ideas of biological determinism about race, postwar ideologies about sexuality shifted toward psychological and social conditioning.
In the 1940s and 1950s, the psychoanalytic ideas of Jung, Freud, Erick Fromm, and Erik Erikson intersected with the cultural anthropology of Edward Sapir, Ruth Benedict, Margaret Mead, and Franz Boas. Both professions addressed problems of alienation, personality, and identity, and used ânational characterâ studies as the foundation of popular books and debates. âCharacter studiesâ informed other influential works, including David Riesmanâs The Lonely Crowd.34 ...