Global Strategies in Retailing
Asian and European Experiences
- 254 pages
- English
- ePUB (mobile friendly)
- Available on iOS & Android
Global Strategies in Retailing
Asian and European Experiences
About this book
Large and medium sized retailers have increased their international operations substantially over the last 25 years. This is evident in: the number of countries to which these retailers expand; the growing international sales of retailers; and the heightening of the level of commitment of retailers to their international activity – a trend that is likely to continue over the next decade as general globalization in the service industries increases.
The managerial implications of the moves to become global are considerable. Different retailers are pursuing different approaches, to varying degrees of success and are no longer simply multi-national, but are also multi-continental. Consequently, existing concepts and theories of international business fit uneasily in explanations of international retailing, so new corporate strategies need to be explored.
Featuring in-depth studies of seven retailers, by international scholars from Japan, the UK and Sweden, Global Strategies in Retailing explores recent developments in strategy that are related to international retailing and in particular, the emergence of a Global Portfolio Strategy. As such, this book will be important reading for all international business and retailing students and academics researching in these areas.
Frequently asked questions
- Essential is ideal for learners and professionals who enjoy exploring a wide range of subjects. Access the Essential Library with 800,000+ trusted titles and best-sellers across business, personal growth, and the humanities. Includes unlimited reading time and Standard Read Aloud voice.
- Complete: Perfect for advanced learners and researchers needing full, unrestricted access. Unlock 1.4M+ books across hundreds of subjects, including academic and specialized titles. The Complete Plan also includes advanced features like Premium Read Aloud and Research Assistant.
Please note we cannot support devices running on iOS 13 and Android 7 or earlier. Learn more about using the app.
Information
Table of contents
- Cover
- Half Title
- Routledge Studies in International Business and the World Economy
- Title Page
- Copyright Page
- Table of Contents
- List of figures
- List of tables
- Contributors
- Introduction
- 1 Recent developments in retail internationalization
- 2 Building international strategy with formats and formulae
- 3 Global portfolio strategy as a new strategic paradigm
- 4 Nitori: from local furniture store to largest home furnishing chain in Japan
- 5 President Chain Store Corporation: globalization through business diversification
- 6 Lotte Shopping: transforming a Korean retailer towards being global
- 7 IKEA: the making of a global giant
- 8 MUJI: the evolution of a local private label to a global retailer
- 9 The Delhaize Group: internationalizing the supermarket on three continents
- 10 The Metro Group: internationalizing the cash and carry format
- 11 Future directions of retailer internationalization
- Index