[PDF] Integrated Business Transformation by Alberto Pérez La Rotta | Perlego
Get access to over 600,000 titles
Start your free trial today and explore our endless library.
Start free trial
Join perlego now to get access to over 600,000 books
Join perlego now to get access to over 600,000 books
Integrated Business Transformation
Integrated Business Transformation

Integrated Business Transformation

Alberto Pérez La Rotta
Start free trial
shareBook
Share book
pages
120 pages
language
English
format
ePUB (mobile friendly)

Integrated Business Transformation

Alberto Pérez La Rotta
Book details
Table of contents

About This Book

Drawing upon a model developed over 25 years of experience and successfully taught for many years at his company Wilson Learning, Alberto Pérez La Rotta presents a comprehensive and replicable approach to integrated business transformation that synchronizes natural human behavior with the needs of leadership, sales, customers, and teams. Here La Rotta provides a roadmap to his method as well as case studies from across Latin America and across the pharmaceutical, industrial equipment, and consumer products industries, and he demonstrates how to clarify the challenges facing an organization, define a new value proposition, and connect strategy to key capabilities rooted in an organization's leadership, culture, sales potential, customer focus, and a value chain. This allows organizations to develop and implement solutions that generate transformation and growth and measure the impact of the transformation on the organization and systems.
La Rotta clearly connects theory to practice in each of its real-world business cases, making Integrated Business Transformation of interest to researches, students, and practitioners.

Read More

Information

Publisher
Emerald Publishing Limited
Year
2018
ISBN
9781787690516
Topic
Business
Subtopic
Business General

Table of contents