The Entrepreneur's Playbook
eBook - ePub

The Entrepreneur's Playbook

More than 100 Proven Strategies, Tips, and Techniques to Build a Radically Successful Business

  1. 224 pages
  2. English
  3. ePUB (mobile friendly)
  4. Available on iOS & Android
eBook - ePub

The Entrepreneur's Playbook

More than 100 Proven Strategies, Tips, and Techniques to Build a Radically Successful Business

About this book

Why stumble alone on a risky venture on your way to failure when you can tap into the best ideas and minds for increasing your chances for success?

Most entrepreneurs have had to learn things the hard way--concepts such as: big ideas rarely make great businesses; laboring on a business plan can be a waste of time; and you will need dramatically more start-up money than you originally thought you did.

Lenoard Green, an experienced investor, entrepreneur, and business professor, has encapsulated together all the inside secrets, proven strategies, and mistakes experienced so that you can learn it all beforehand, rather than when all your capital is on the line.

Based on his popular Ultimate Entrepreneurship course, The Entrepreneur’s Playbook explains how to:

  • Locate sure-bet opportunities for improving products
  • Find funding
  • Take calculated risks and minimize failure
  • Get serious about positioning, distributing, and licensing

Stripping away the complexity favored by business schools and the hype of the technology sector, the book reveals eighteen down-to-earth principles and dozens of tactics for every kind of business. Plus, the invaluable instruction available for you is now interactive. Dozens of exercises are given throughout the book that can be submitted online for feedback.

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Yes, you can access The Entrepreneur's Playbook by Leonard Green in PDF and/or ePUB format, as well as other popular books in Business & Business Skills. We have over one million books available in our catalogue for you to explore.

Information

Publisher
AMACOM
Year
2017
eBook ISBN
9780814438183
Topic
Business
Subtopic
Business Skills
Index
Business

Table of contents

  1. Cover
  2. Half title
  3. Title
  4. Contents
  5. A Special Offer
  6. A Quick Word Before We Begin
  7. Principle 1 Find a Marketplace Challenge That Needs to Be Solved or Improved
  8. Principle 2 A Better Mousetrap Is Not Enough
  9. Principle 3 If You Ain’t Passionate About Your Idea, No One Else Will Be
  10. Principle 4 Experiment!
  11. Principle 5 If You Are Not Failing (Occasionally), You Are Not Aiming High Enough
  12. Principle 6 Work Hard (You’ll Be Amazed at How Many People Don’t)
  13. Principle 7 The Key Entrepreneurial Trait: Knowing How to Spot an Opportunity
  14. Principle 8 Successful Entrepreneurs Are Not Risk-Takers; They Are Calculated Risk-Takers
  15. Principle 9 You—Yes, You—MUST Have an Advisory Board
  16. Principle 10 Research the Market; Narrow the Options; Act!
  17. Principle 11 There Is No Sense Making a Mistake Unless You Can Learn from It
  18. Principle 12 What Is the Most Effective Tool to Solve a Problem or Deal with a Crisis? SWOT
  19. Principle 13 If It Ain’t Broke—Break It. Don’t Be Complacent. Always Improve. Always Get Better.
  20. Principle 14 Be a Mensch
  21. Principle 15 Ten Steps to Take Before You Make Your Move into Entrepreneurship
  22. Principle 16 Secrets, Techniques, and Strategies of the Successful Entrepreneurs I Have Worked With
  23. Principle 17 Give Back
  24. Principle 18 Say Thank You
  25. Acknowledgments
  26. Appendix
  27. Index
  28. About the Author
  29. Free Sample Chapter from Fail Fast or Win Big by Bernhard Schroeder
  30. Best-Sellers from Amacom
  31. About Amacom
  32. Copyright