eBook - ePub

Google's PageRank and Beyond

Name: Google's PageRank and Beyond
ISBN: 9781400830329

The Science of Search Engine Rankings

Amy N. Langville,

Carl D. Meyer,

240 pages
English
ePUB (mobile friendly)
Available on iOS & Android

eBook - ePub

Google's PageRank and Beyond

The Science of Search Engine Rankings

Amy N. Langville,

Carl D. Meyer,

About this book

Why doesn't your home page appear on the first page of search results, even when you query your own name? How do other web pages always appear at the top? What creates these powerful rankings? And how? The first book ever about the science of web page rankings, Google's PageRank and Beyond supplies the answers to these and other questions and more.

The book serves two very different audiences: the curious science reader and the technical computational reader. The chapters build in mathematical sophistication, so that the first five are accessible to the general academic reader. While other chapters are much more mathematical in nature, each one contains something for both audiences. For example, the authors include entertaining asides such as how search engines make money and how the Great Firewall of China influences research.

The book includes an extensive background chapter designed to help readers learn more about the mathematics of search engines, and it contains several MATLAB codes and links to sample web data sets. The philosophy throughout is to encourage readers to experiment with the ideas and algorithms in the text.

Any business seriously interested in improving its rankings in the major search engines can benefit from the clear examples, sample code, and list of resources provided.

Many illustrative examples and entertaining asides

MATLAB code

Accessible and informal style

Complete and self-contained section for mathematics review

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Yes, you can access Google's PageRank and Beyond by Amy N. Langville,Carl D. Meyer in PDF and/or ePUB format, as well as other popular books in Mathematics & Programming Algorithms. We have over one million books available in our catalogue for you to explore.