eBook - PDF

Design by IKEA

Name: Design by IKEA
ISBN: 9781472587374

A Cultural History

Sara Kristoffersson,

160 pages
English
PDF
Available on iOS & Android

eBook - PDF

Design by IKEA

A Cultural History

Sara Kristoffersson,

About this book

Sara Kristoffersson's compelling study provides the first sustained critical history of IKEA. Kristoffersson argues that the company's commercial success has been founded on a neat alignment of the brand with a particular image of Swedish national identity – one that is bound up with ideas of social democracy and egalitarianism - and its material expression in a pared-down, functional design aesthetic. Employing slogans such as "Design for everyone" and "Democratic design", IKEA signals a rejection of the stuffy, the 'chintzy', and the traditional in both design practices and social structures.
Drawing on original research in the IKEA company archive and interviews with IKEA personnel, Design by IKEA traces IKEA's symbolic connection to Sweden, through its design output and its promotional materials, to examine how the company both promoted and profited from the concept of Scandinavian Design.

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Yes, you can access Design by IKEA by Sara Kristoffersson in PDF and/or ePUB format, as well as other popular books in Conception & Conception générale. We have over one million books available in our catalogue for you to explore.