Sport Management
eBook - ePub

Sport Management

  1. 256 pages
  2. English
  3. ePUB (mobile friendly)
  4. Available on iOS & Android
eBook - ePub

Sport Management

About this book

This is a core text for all those on Sport Management and Sports Studies courses. It examines both traditional business elements and the new functional areas of management in sport. Key chapters on marketing, finance, entrepreneurship, and event management are included, and the book as a whole provides a critical understanding of the complex and dynamic relationship between sport, business and management. The reader is supported through accessible theoretical explanation, real-life examples and case studies, learning activities and guidance on further study.

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Yes, you can access Sport Management by Karen Bill in PDF and/or ePUB format, as well as other popular books in Social Sciences & Sociology. We have over one million books available in our catalogue for you to explore.

Information

Year
2009
Print ISBN
9781844452637
eBook ISBN
9781844455768

Table of contents

  1. Cover
  2. Title
  3. Copyright
  4. Contents
  5. Contributors
  6. Acronyms
  7. Acknowledgements
  8. 1 Introduction
  9. 2 An overview of sport management
  10. 3 Enhancing graduate employability in sport
  11. 4 Sports marketing
  12. 5 Financial accountability in sports organisations
  13. 6 Strategic management
  14. 7 Human resource management
  15. 8 Planning, monitoring, controlling and evaluating sports organisations
  16. 9 Sports entrepreneurship
  17. 10 Risk management and the sport manager
  18. 11 Sports development
  19. 12 Managing events
  20. 13 Funding, investment and sponsorship in sport
  21. 14 Sport and the law
  22. 15 Sustainability for sports management
  23. References
  24. Index