eBook - PDF

Winter Sport Tourism

Name: Winter Sport Tourism
ISBN: 9781910158418

Working in Winter Wonderlands

Simon Hudson,

Louise Hudson,

256 pages
English
PDF
Available on iOS & Android

eBook - PDF

Winter Sport Tourism

Working in Winter Wonderlands

Simon Hudson,

Louise Hudson,

About this book

The snow sports industry has experienced remarkable growth in the last fifty years. It is estimated that there are about 115 million skiers worldwide and around 2, 000 ski resorts in 70 countries catering to this growing market. New resorts in Asia and Eastern Europe are competing for these visitors with already well established destinations. But the industry is changing. Technology is having a huge impact on the skiing product and how it is distributed; demographic shifts are affecting the ski industry landscape; and climate change is impacting hills all over the world. Such dramatic changes require a fresh look at this exciting and dynamic industry. Comprised of 12 chapters for easy semester teaching, each chapter follows the theme of 'working in winter wonderlands'. It covers a breadth of issues including: * The evolution of winter sport tourism, with skiing's earliest emergence as a leisure pastime during the mid-nineteenth century in Europe, to the present day; * The winter sport tourism product - the activities, resorts, and supporting industries such as clothing and equipment; * Design and planning for winter sports resorts including management and operations, both on- and off-mountain; * Marketing, public relations and media; * Planning, marketing and leveraging of events in the winter sports industry * Economic, social and environmental impacts of winter sport tourism; * Understanding the consumer, customer service and how to develop a service culture. * The future for the ski industry, how resorts need to cater to the future consumer, and how to deal with seasonality. The book has a sound pedagogic structure, with key chapter features including: * Spotlight' sections focusing on the occupation of a frontline individual in the snow sports industry in various roles including marketing, resort designer, entertainment and director of communications; * 'Profiles' on a particular resort, organization or individual that illustrates a particular concept or theoretical principle presented in the chapter. Interesting profiles include Patrick Bruchez, owner and manager of Verbier's olderst hotel; Joe Nevin, creator of Bumps for Boomers in Aspen; and Darren Turner developer of an innovative ski instruction app. The book also profiles Crystal Holidays, one the UK'S largest ski operators, and China's emergence as a key player in the global ski industry. * A detailed 'Case Study' which, as a collection, cover a variety of organizations and regions. Designed to foster critical thinking, these cases illustrate actual business scenarios that stress several concepts found in the chapters. Case studies include women's instruction camps, Vail's development plans in Utah, ski resort infrastructure in Japan, DreamSki Adventures in South America, the EpicMix app in Colorado, the upcoming Olympics in South Korea, and Slovenia's growing ski scene. * Online tutor resources including Powerpoint slides with links to relevant videos. All spotlights, profiles and cases have been developed following a personal visit or in-depth interviews conducted by the authors, and there is an international flavor throughout the book. Essential reading for tourism students, researchers, and practitioners – particularly those working in the ski industry.

Frequently asked questions

Yes, you can cancel anytime from the Subscription tab in your account settings on the Perlego website. Your subscription will stay active until the end of your current billing period. Learn how to cancel your subscription.

No, books cannot be downloaded as external files, such as PDFs, for use outside of Perlego. However, you can download books within the Perlego app for offline reading on mobile or tablet. Learn more here.

Perlego offers two plans: Essential and Complete

Essential is ideal for learners and professionals who enjoy exploring a wide range of subjects. Access the Essential Library with 800,000+ trusted titles and best-sellers across business, personal growth, and the humanities. Includes unlimited reading time and Standard Read Aloud voice.
Complete: Perfect for advanced learners and researchers needing full, unrestricted access. Unlock 1.4M+ books across hundreds of subjects, including academic and specialized titles. The Complete Plan also includes advanced features like Premium Read Aloud and Research Assistant.

Both plans are available with monthly, semester, or annual billing cycles.

We are an online textbook subscription service, where you can get access to an entire online library for less than the price of a single book per month. With over 1 million books across 1000+ topics, we’ve got you covered! Learn more here.

Look out for the read-aloud symbol on your next book to see if you can listen to it. The read-aloud tool reads text aloud for you, highlighting the text as it is being read. You can pause it, speed it up and slow it down. Learn more here.

Yes! You can use the Perlego app on both iOS or Android devices to read anytime, anywhere — even offline. Perfect for commutes or when you’re on the go.
Please note we cannot support devices running on iOS 13 and Android 7 or earlier. Learn more about using the app.

Yes, you can access Winter Sport Tourism by Simon Hudson,Louise Hudson in PDF and/or ePUB format, as well as other popular books in Business & Hospitality, Travel & Tourism Industry. We have over one million books available in our catalogue for you to explore.