eBook - ePub

Summary: Moments of Truth

Name: Summary: Moments of Truth
Author: BusinessNews Publishing

Review and Analysis of Carlzon's Book

BusinessNews Publishing,

English
ePUB (mobile friendly)
Available on iOS & Android

eBook - ePub

Summary: Moments of Truth

Review and Analysis of Carlzon's Book

BusinessNews Publishing,

About this book

The must-read summary of Jan Carlzon’s book: “Moments of Truth: New Strategies for Today’s Customer-Driven Economy”.

This complete summary of the ideas from Jan Carlzon’s book “Moments of Truth” shows how the best way of delivering consistently high-quality moments of truth lies in building a customer-driven company. The author explains the six essential characteristics of this type of company and how all of these elements can be brought together to achieve significant success. By applying these six principles, you can learn how to focus on your customers and guarantee success.

Added-value of this summary:
• Save time
• Understand the key principles
• Expand your business knowledge

To learn more, read “Moments of Truth” to discover how you can apply the six essential principles that lead to real moments of truth.

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Yes, you can access Summary: Moments of Truth by BusinessNews Publishing in PDF and/or ePUB format, as well as other popular books in Business & Customer Relations. We have over one million books available in our catalogue for you to explore.