eBook - ePub

Summary: Seizing the White Space

Name: Summary: Seizing the White Space
ISBN: 9782511019795

Review and Analysis of Johnson's Book

BusinessNews Publishing,

English
ePUB (mobile friendly)
Available on iOS & Android

eBook - ePub

Summary: Seizing the White Space

Review and Analysis of Johnson's Book

BusinessNews Publishing,

About this book

The must-read summary of Mark W. Johnson's book: `Seizing the White Space: Business Model Innovation for Growth and Renewal`.

This complete summary of the ideas from Mark W. Johnson's book `Seizing the White Space` shows that businesses that are successful in the long term are adept at negotiating `white space` - the area outside of their current competencies and core activity. In his book, the author explains that every business can expand into new commerce by crafting an effective and well-researched new business model. This summary presents four strategies for tailoring your business model to your potential white space and how you can avoid the most common failure of new commercial ventures.

Added-value of this summary:
• Save time
• Understand key concepts
• Expand your business knowledge

To learn more, read `Seizing the White Space` and find out how you can manage risk in new markets and create a new business model that will guarantee success.

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Yes, you can access Summary: Seizing the White Space by BusinessNews Publishing in PDF and/or ePUB format, as well as other popular books in Business & Business Strategy. We have over one million books available in our catalogue for you to explore.