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Summary: Dealing with Darwin
Summary: Dealing with Darwin
šŸ“– Book - PDF

Summary: Dealing with Darwin

Review and Analysis of Moore's Book
BusinessNews Publishing
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šŸ“– Book - PDF

Summary: Dealing with Darwin

Review and Analysis of Moore's Book
BusinessNews Publishing
Book details
Table of contents

About This Book

The must-read summary of Geoffrey Moore's book: `Dealing with Darwin: How Great Companies Innovate at Every Phase of Their Evolution`. 

This complete summary of the ideas from Geoffrey Moore's book `Dealing with Darwin` shows that in just the same way as a Darwinian battle for the survival of the fittest occurs in the natural world, a similar kind of phenomena often arises within the marketplace. In fact, to survive and prosper, companies need to keep innovating all the time to retain a competitive advantage. The precise nature of the types of innovations which will generate the greatest returns varies as the marketplace itself changes and evolves in this way: 1) In the early stages of a new market, product leadership style innovations are highly valued. 2) Once a market reaches maturity, innovations centered around operational excellence or customer intimacy take center stage. 3) In a declining market, competitive advantage is achieved using category renewal innovations. This summary explains how companies should behave to answer these changes.

Added-value of this summary: 
ā€¢ Save time 
ā€¢ Understand the key concepts 
ā€¢ Increase your business knowledge 

To learn more, read `Dealing with Darwin` and find out why you should innovate to survive in the marketplace. 

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Information

Publisher
Must Read Summaries
Year
2016
ISBN
9782806239570
Topic
Business
Subtopic
Business Strategy

Table of contents