This comprehensive textbook has, at its core, the importance of linking strategic thinking with action in the management of tourism. It provides an analytical evaluation of the most important global trends, as well as an analysis of the impact of crucial environmental issues and their implications.Fully updated throughout, this new edition: -Covers forecasting, functional management and strategic planning;-Includes extra chapters to incorporate a wider spread of important topics such as sustainability, authenticity and crisis management;-Contains pedagogical features throughout, such as learning objectives, questions and case studies to aid understandingNow in its third edition, and reviewing the major factors affecting international tourism management, this well-established student resource provides an essential overview of strategic management for students and professionals in the tourism sector.
eBook - ePub
Strategic Management in Tourism
- 380 pages
- English
- ePUB (mobile friendly)
- Available on iOS & Android
eBook - ePub
Strategic Management in Tourism
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Table of contents
- Cover
- Half Title
- Series
- Title
- copyright
- Dedication
- Contents
- Contributors
- Preface
- 1 The New Business Environment and Trends in Tourism
- 2 Futurecast Applied to Tourism
- 3 Future Economic Development in Tourism
- 4 Tourism Demand Modelling and Forecasting
- 5 Consumer Behaviour in Tourism
- 6 Strategic Creativity in Tourism Business
- 7 Strategic Innovation in Tourism Business
- 8 Empowerment and Human Resource Management in Tourism
- 9 Financial Management in Tourism
- 10 Technology Management in Tourism
- 11 Strategic Thinking in Tourism
- 12 Towards a New Strategic Paradigm
- 13 New Performance Measurements
- 14 Process-based Management in Tourism
- 15 International Strategies in Tourism
- 16 Crisis Management and Strategic Implications
- 17 Stakeholder Engagement in Tourism
- 18 Authenticity in Tourism
- 19 Tourism Resources and Sustainability
- 20 New Strategic Developments in Tourism
- Index
- Back Cover
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Yes, you can access Strategic Management in Tourism by Luiz Moutinho, Alfonso Vargas-Sánchez, Luiz Moutinho,Alfonso Vargas-Sánchez in PDF and/or ePUB format, as well as other popular books in Business & Hospitality, Travel & Tourism Industry. We have over 1.5 million books available in our catalogue for you to explore.