The World as Design
About this book
Otl Aicher's writings are explorations of the world, a substantive part of his work. In moving through the history of thought and design, building and construction, he assures us of the possibilities of arranging existence in a humane fashion. As ever he is concerned with the question of the conditions needed to produce a civilised culture. These conditions have to be fought for against apparent factual or material constraints and spiritual and intellectual substitutes on offer.
Otl Aicher likes a dispute. For this reason, the volume contains polemical statements on cultural and political subjects as well as practical reports and historical exposition. He fights with productive obstinacy, above all for the renewal of Modernism, which he claims has largely exhausted itself in aesthetic visions; he insists the ordinary working day is still more important than the "cultural Sunday".
Wolfgang Jean Stock
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Information
Table of contents
- Cover
- Title Page
- Copyright
- preface by sir norman foster
- introduction
- crisis of modernism
- doing without symbols
- aesthetic existence
- the third modernism
- charles eames
- hans gugelot
- flying machines by paul mc cready
- bauhaus and ulm
- architecture as a reflection of the state
- the non-usable useful item
- the signature
- intelligent building
- my workspace does not yet exist
- difficulties for architects and designers
- appearance
- graphic designers' space to be themselves
- a new typeface
- the world as design
- afterword
- sources
- eula
