Communication for Development
A Practical Handbook
John Tuckey
- 472 Seiten
- English
- ePUB (handyfreundlich)
- Über iOS und Android verfügbar
Communication for Development
A Practical Handbook
John Tuckey
Über dieses Buch
Broadcasting is now an important part of the international aid effort, and as such communication for development has ambitious aims: to save lives, improve livelihoods and end corruption. In order to achieve this, specialist innovative production techniques and formats are required. This book provides a practical and thorough guide to the production of effective broadcasting for development. It covers four key areas of communication: humanitarian broadcasting in emergencies; distance learning; empowerment, good governance and human rights; broadcasting for behaviour and social change. Tuckey takes us through each stage from project design, to selecting and training a production team and developing formats, with key emphasis on the inclusion of local communities.