Management Information Systems
Heather Gray, Tomayess Issa, Graeme Pye, Indrit Troshani, R. Kelly Rainer, Brad Prince, Hugh J. Watson
- 528 Seiten
- English
- PDF
- Über iOS und Android verfügbar
Management Information Systems
Heather Gray, Tomayess Issa, Graeme Pye, Indrit Troshani, R. Kelly Rainer, Brad Prince, Hugh J. Watson
Über dieses Buch
In our digital age, information systems are at the forefront of business innovation in Australia, New Zealand and the Asia–Pacific region.
Management Information Systems, First Australasian edition carefully considers the cross-functional perspectives of students from all majors within the business degree, making it the ideal resource for the introductory MIS course.
From Anonymous hacktivists operating in Australia to Loyalty New Zealand's command of big data; and the latest agricultural apps to lessons learnt from the Queensland Health payroll fiasco, Management Information Systems, First Australasian edition investigates the business imperative first and then applies the information systems context for a holistic learning experience.
Drawing on diverse examples from large corporations, small- and medium-sized enterprises, and government and not-for-profit organisations in Australia and New Zealand, our resource dissects contemporary business issues like ethics, green IT, cloud computing, big data, privacy, IT risk and security, and the impact of social media on e-commerce. Through the frequent 'IT's About Business' case studies in every chapter, the resource provides a strong balance of grounding theory and real-world application.
Our unique pedagogical structure delivers a thorough, hands-on examination of our local region's business ecosystem in accessible, jargon-free style. Special features include a recurring case focusing on Malakai and Abbie, recent business graduates running a small Sydney venue, 'The Nook'. Students will achieve deep understanding of MIS concepts by following the pair's progress as they overhaul the technological infrastructure — and online presence — of their business. Our resource also offers frequent opportunities to practise the Excel and Access applications relevant to the modern workplace.
As we move globally to a knowledge economy, students using Management Information Systems, First Australasian edition will be empowered to enact industry best practice through extensive practical exercises to encourage creative thinking and problem solving.