PART ONE
FUNDAMENTAL TECHNIQUES IN HANDLING PEOPLE
Chapter 1
If You Want to Gather Honey, Donât Kick Over the Beehive
On May 7, 1931, New York City witnessed the most sensational man-hunt the old town had ever known. After weeks of search, âTwo Gunâ Crowleyâthe killer, the gunman who didnât smoke or drinkâwas at bay, trapped in his sweetheartâs apartment on West End Avenue.
One hundred and fifty policemen and detectives laid siege to his top-floor hideaway. Chopping holes in the roof, they tried to smoke out Crowley, the âcop killer,â with tear gas. Then they mounted their machine guns on surrounding buildings, and for more than an hour one of New Yorkâs fine residential sections reverberated with the crack of pistol fire and the rat-tat-tat of machine guns. Crowley, crouching behind an overstuffed chair, fired incessantly at the police. Ten thousand excited people watched the battle. Nothing like it had ever been seen before on the sidewalks of New York.
When Crowley was captured, Police Commissioner Mulrooney declared that the two-gun desperado was one of the most dangerous criminals ever encountered in the history of New York. âHe will kill,â said the Commissioner, âat the drop of a feather.â
But how did âTwo Gunâ Crowley regard himself? We know, because while the police were firing into his apartment, he wrote a letter addressed âTo whom it may concern.â And, as he wrote, the blood flowing from his wounds left a crimson trail on the paper. In this letter Crowley said, âUnder my coat is a weary heart, but a kind oneâone that would do nobody any harm.â
A short time before this, Crowley had been having a necking party on a country road out on Long Island. Suddenly a policeman walked up to the parked car and said, âLet me see your license.â
Without saying a word, Crowley drew his gun and cut the policeman down with a shower of lead. As the dying officer fell, Crowley leaped out of the car, grabbed the officerâs revolver, and fired another bullet into the prostrate body. And that was the killer who said, âUnder my coat is a weary heart, but a kind oneâone that would do nobody any harm.â
Crowley was sentenced to the electric chair. When he arrived at the death house at Sing Sing, did he say, âThis is what I get for killing peopleâ? No, he said, âThis is what I get for defending myself.â
The point of the story is this: âTwo Gunâ Crowley didnât blame himself for anything.
Is that an unusual attitude among criminals? If you think so, listen to this: âI have spent the best years of my life giving people the lighter pleasures, helping them have a good time, and all I get is abuse, the existence of a hunted man.â
Thatâs Al Capone speaking. Yes, Americaâs erstwhile Public Enemy Number Oneâthe most sinister gang leader who ever shot up Chicago. Capone doesnât condemn himself. He actually regards himself as a public benefactorâan unappreciated and misunderstood public benefactor.
And so did Dutch Schultz before he crumpled up under gangster bullets in Newark. Dutch Schultz, one of New Yorkâs most notorious rats, said in a newspaper interview that he was a public benefactor. And he believed it.
I have had some interesting correspondence with Warden Lawes of Sing Sing on this subject, and he declares that âfew of the criminals in Sing Sing regard themselves as bad men. They are just as human as you and I. So they rationalize, they explain. They can tell you why they had to crack a safe or be quick on the trigger finger. Most of them attempt by a form of reasoning, fallacious or logical, to justify their anti-social acts even to themselves, consequently stoutly maintaining that they should never have been imprisoned at all.â
If Al Capone, âTwo Gunâ Crowley, Dutch Schultz, the desperate men behind prison walls donât blame themselves for anythingâwhat about the people with whom you and I come in contact?
The late John Wanamaker once confessed, âI learned thirty years ago that it is foolish to scold. I have enough trouble overcoming my own limitations without fretting over the fact that God has not seen fit to distribute evenly the gift of intelligence.â
Wanamaker learned this lesson early, but I personally had to blunder through this old world for a third of a century before it even began to dawn upon me that ninety-nine times out of a hundred, no man ever criticizes himself for anything, no matter how wrong he may be.
Criticism is futile because it puts a man on the defensive, and usually makes him strive to justify himself. Criticism is dangerous, because it wounds a manâs precious pride, hurts his sense of importance, and arouses his resentment.
The German army wonât let a soldier file a complaint and make a criticism immediately after a thing has happened. He has to sleep on his grudge first and cool off. If he files his complaint immediately, he is punished. By the eternals, there ought to be a law like that in civil life tooâa law for whining parents and nagging wives and scolding employers and the whole obnoxious parade of fault-finders.
You will find examples of the futility of criticism bristling on a thousand pages of history. Take, for example, the famous quarrel between Theodore Roosevelt and President Taftâa quarrel that split the Republican Party, put Woodrow Wilson in the White House, and wrote bold, luminous lines across the World War and altered the flow of history. Letâs review the facts quickly: When Theodore Roosevelt stepped out of the White House in 1908, he made Taft president, and then went off to Africa to shoot lions. When he returned, he exploded. He denounced Taft for his conservatism, tried to secure the nomination for a third term himself, formed the Bull Moose Party, and all but demolished the G. O. P. In the election that followed, William Howard Taft and the Republican Party carried only two statesâVermont and Utah. The most disastrous defeat the old party had ever known.
Theodore Roosevelt blamed Taft, but did President Taft blame himself? Of course not. With tears in his eyes, Taft said, âI donât see how I could have done any differently from what I have.â
Who was to blame? Roosevelt or Taft? Frankly, I donât know, and I donât care. The point I am trying to make is that all of Theodore Rooseveltâs criticism didnât persuade Taft that he was wrong. It merely made Taft strive to justify himself and to reiterate with tears in his eyes, âI donât see how I could have done any differently from what I have.â
Or, take the Teapot Dome Oil scandal. Remember it? It kept the newspapers ringing with indignation for years. It rocked the nation! Nothing like it had ever happened before in American public life within the memory of living men. Here are the bare facts of the scandal: Albert Fall, Secretary of the Interior in Hardingâs cabinet, was entrusted with the leasing of government oil reserves at Elk Hill and Teapot Domeâoil reserves that had been set aside for the future use of the Navy. Did Secretary Fall permit competitive bidding? No sir. He handed the fat, juicy contract outright to his friend Edward L. Doheny. And what did Doheny do? He gave Secretary Fall what he was pleased to call a âloanâ of $100,000. Then, in a high-handed manner, Secretary Fall ordered United States Marines into the district to drive off competitors whose adjacent wells were sapping oil out of the Elk Hill reserves. These competitors, driven off their ground at the ends of guns and bayonets, rushed into courtâand blew the lid off the $100 million Teapot Dome scandal. A stench arose so vile that it ruined the Harding administration, nauseated an entire nation, threatened to wreck the Republican Party, and put Albert B. Fall behind prison bars.
Fall was condemned viciouslyâcondemned as few men in public life have ever been. Did he repent? Never! Years later Herbert Hoover intimated in a public speech that President Hardingâs death had been due to mental anxiety and worry because a friend had betrayed him. When Mrs. Fall heard that, she sprang from her chair, she wept, she shook her fists at fate, and screamed, âWhat! Harding betrayed by Fall? No! My husband never betrayed anyone. This whole house full of gold would not tempt my husband to do wrong. He is the one who has been betrayed and led to the slaughter and crucified.â
There you are; human nature in action, the wrong-doer blaming everybody but himself. We are all like that. So when you and I are tempted to criticize someone tomorrow, letâs remember Al Capone, âTwo Gunâ Crowley, and Albert Fall. Letâs realize that criticisms are like homing pigeons. They always return home. Letâs realize that the person we are going to correct and condemn will probably justify himself and condemn us in return, or, like the gentle Taft, he will say, âI donât see how I could have done any differently from what I have.â
On Saturday morning, April 15, 1865, Abraham Lincoln lay dying in a hall bedroom of a cheap lodging house directly across the street from Fordâs Theatre, where Booth had shot him. Lincolnâs long body lay stretched diagonally across a sagging bed that was too short for him. A cheap reproduction of Rosa Bonheurâs famous painting The Horse Fair hung above the bed, and a dismal gas jet flickered yellow light.
As Lincoln lay dying, Secretary of War Stanton said, âThere lies the most perfect ruler of men that the world has ever seen.â
What was the secret of Lincolnâs success in dealing with men? I studied the life of Abraham Lincoln for ten years and devoted all of three years to writing and rewriting a book entitled Lincoln the Unknown. I believe I have made as detailed and exhaustive a study of Lincolnâs personality and home life as it is possible for any human being to make. I made a special study of Lincolnâs method of dealing with men. Did he indulge in criticism? Oh, yes. As a young man in the Pigeon Creek Valley of Indiana, he not only criticized, but he wrote letters and poems ridiculing people and dropped these letters on the country roads where they were sure to be found. One of these letters aroused resentments that burned for a lifetime.
Even after Lincoln had become a practicing lawyer in Springfield, Illinois, he attacked his opponents openly in letters published in the newspapers. But he did this just once too often.
In the autumn of 1842, he ridiculed a vain, pugnacious Irish politician by the name of James Shields. Lincoln lampooned him through an anonymous letter published in the Springfield Journal. The town roared with laughter. Shields, sensitive and proud, boiled with indignation. He found out who wrote the letter, leaped on his horse, started after Lincoln, and challenged him to fight a duel. Lincoln didnât want to fight. He was opposed to dueling, but he couldnât get out of it and save his honor. He was given the choice of weapons. Since he had very long arms, he chose cavalry broad swords, took lessons in sword fighting from a West Point graduate, and, on the appointed day, he and Shields met on a sand bar in the Mississippi River, prepared to fight to the death. But, at the last minute, their seconds interrupted and stopped the duel.
That was the most lurid personal incident in Lincolnâs life. It taught him an invaluable lesson in the art of dealing with people. Never again did he write an insulting letter. Never again did he ridicule anyone. And from that time on, he almost never criticized anybody for anything.
Time after time, during the Civil War, Lincoln put a new general at the head of the Army of the Potomac, and each one in turnâMcClellan, Pope, Burnside, Hooker, Meadeâblundered tragically and drove Lincoln to pacing the floor in despair. Half the nation savagely condemned these incompetent generals, but Lincoln, âwith malice towards none, with charity for all,â held his peace. One of his favorite quotations was âJudge not, that ye be not judged.â
And when Mrs. Lincoln and others spoke harshly of the Southern people, Lincoln replied, âDonât criticize them; they are just what we would be under similar circumstances.â
Yet, if any man ever had occasion to criticize, surely it was Lincoln. Letâs take just one illustration:
The Battle of Gettysburg was fought during the first three days of July, 1863. During the night of July 4, Lee began to retreat southward while storm clouds deluged the country with rain. When Lee reached the Potomac with his defeated army, he found a swollen, impassable river in front of him and a victorious Union army behind him. Lee was in a trap. He couldnât escape. Lincoln saw that. Here was a golden, heaven-sent opportunityâthe opportunity to capture Leeâs army and end the war immediately. So, with a surge of high hope, Lincoln ordered Meade not to call a council of war but to attack Lee immediately. Lincoln telegraphed his orders and then sent a special messenger to Meade demanding immediate action.
And what did General Meade do? He did the very opposite of what he was told to do. He called a council of war in direct violation of Lincolnâs orders. He hesitated. He procrastinated. He telegraphed all manner of excuses. He refused point blank to attack Lee. Finally the waters receded and Lee escaped over the Potomac with his forces.
Lincoln was furious. âWhat does this ...