Hello, Hello Brazil
eBook - PDF

Hello, Hello Brazil

Popular Music in the Making of Modern Brazil

  1. English
  2. PDF
  3. Available on iOS & Android
eBook - PDF

Hello, Hello Brazil

Popular Music in the Making of Modern Brazil

About this book

"Hello, hello Brazil" was the standard greeting Brazilian radio announcers of the 1930s used to welcome their audience into an expanding cultural marketplace.  New genres like samba and repackaged older ones like choro served as the currency in this marketplace, minted in the capital in Rio de Janeiro and circulated nationally by the burgeoning recording and broadcasting industries. Bryan McCann chronicles the flourishing of Brazilian popular music between the 1920s and the 1950s. Through analysis of the competing projects of composers, producers, bureaucrats, and fans, he shows that Brazilians alternately envisioned popular music as the foundation for a unified national culture and used it as a tool to probe racial and regional divisions.

McCann explores the links between the growth of the culture industry, rapid industrialization, and the rise and fall of Getúlio Vargas's Estado Novo dictatorship. He argues that these processes opened a window of opportunity for the creation of enduring cultural patterns and demonstrates that the understandings of popular music cemented in the mid–twentieth century continue to structure Brazilian cultural life in the early twenty-first.

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Yes, you can access Hello, Hello Brazil by Bryan McCann in PDF and/or ePUB format, as well as other popular books in Mezzi di comunicazione e arti performative & Storia dell'America Latina e dei Caraibi. We have over one million books available in our catalogue for you to explore.

Table of contents

  1. CONTENTS
  2. Acknowledgments
  3. Introduction
  4. 1. Radio and Estado Novo
  5. 2. Samba and National Identity
  6. 3. The Rise of Northeastern Regionalism
  7. 4. American Seduction
  8. 5. Inventing the Old Guard of Brazilian Popular Music
  9. 6. Fan Clubs and Auditorium Programs
  10. 7. Advertising and Audience Fragmentation
  11. Conclusion
  12. Notes
  13. Bibliography
  14. Index