The Graphic Designer's Guide to Pricing, Estimating, and Budgeting
eBook - ePub

The Graphic Designer's Guide to Pricing, Estimating, and Budgeting

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  1. 256 pages
  2. English
  3. ePUB (mobile friendly)
  4. Available on iOS & Android
eBook - ePub

The Graphic Designer's Guide to Pricing, Estimating, and Budgeting

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About this book

This helpful guide provides startup and experienced design business owners with dozens of useful, creative methods for achieving profitability. Updated throughout with additional material on time management, expanded coverage of Web and multimedia pricing, and numerous new interviews with leading designers, this third edition is an invaluable industry guide focusing on these crucial aspects of running a graphic design business.Coverage includes how to set rates, deal with competitors' pricing, use different pricing methods, prepare estimates, draft proposals, establish and manage budgets, negotiate, and position the brand of the firm. Graphic designers will find the clearly written, practical advice indispensable to professional success.

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Yes, you can access The Graphic Designer's Guide to Pricing, Estimating, and Budgeting by in PDF and/or ePUB format, as well as other popular books in Design & Sales. We have over one million books available in our catalogue for you to explore.

Information

Publisher
Allworth
Year
2010
Print ISBN
9781581157130
eBook ISBN
9781581157666
Topic
Design
Subtopic
Sales

Table of contents

  1. Cover
  2. Title Page
  3. Copyright
  4. Table of Contents
  5. Acknowledgements
  6. About the Author
  7. Chapter 1 Why Me?
  8. Chapter 2 How to Determine Your Hourly Rate
  9. Chapter 3 Starting Out
  10. Chapter 4 The Client’s Budget
  11. Chapter 5 More on Value Rating
  12. Chapter 6 Multimedia Pricing
  13. Chapter 7 Fatal Errors
  14. Chapter 8 Pricing Options
  15. Chapter 9 The Details on Estimates
  16. Chapter 10 Proposals
  17. Chapter 11 Troubleshooting Estimates and Proposals
  18. Chapter 12 Successfully Establishing and Managing Budgets
  19. Chapter 13 Negotiating
  20. Chapter 14 Positioning Your Firm
  21. Chapter 15 Current Software Availability
  22. Appendix A Business Forms
  23. Appendix B Organizations
  24. Appendix C Other Resources and Web Sites
  25. Selected Bibliography
  26. Index
  27. Books