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Strategic Communication, Corporatism, and Eternal Crisis
Strategic Communication, Corporatism, and Eternal Crisis
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Strategic Communication, Corporatism, and Eternal Crisis

The Creel Century
Phil Graham
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124 pages
language
English
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Strategic Communication, Corporatism, and Eternal Crisis

The Creel Century
Phil Graham
Book details
Table of contents

About This Book

This book traces a century of militarised communication that began in the United States in April, 1917, with the institution of the Committee on Public Information (CPI), headed by George Creel and tasked with persuading a divided US public to enter World War I. Creel achieved an historic feat of communication: a nationalising mass mediation event well before any instantaneous mass media technologies were available. The CPI's techniques and strategies have underpinned marketing, public relations, and public diplomacy practices ever since. The book argues that the CPI's influence extends unbroken into the present day, as it provided the communicative and attitudinal bases for a new form of political economy, a form of corporatism, that would come to its fullest flower in the "globalisation" project of the mid-1990s.

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Information

Publisher
Taylor and Francis
Year
2017
ISBN
9781351795807
Topic
Languages & Linguistics
Subtopic
Communication Studies
Edition
1

Table of contents