Analytics for Managers
eBook - ePub

Analytics for Managers

With Excel

  1. 320 pages
  2. English
  3. ePUB (mobile friendly)
  4. Available on iOS & Android
eBook - ePub

Analytics for Managers

With Excel

About this book

Analytics is one of a number of terms which are used to describe a data-driven more scientific approach to management. Ability in analytics is an essential management skill: knowledge of data and analytics helps the manager to analyze decision situations, prevent problem situations from arising, identify new opportunities, and often enables many millions of dollars to be added to the bottom line for the organization.

The objective of this book is to introduce analytics from the perspective of the general manager of a corporation. Rather than examine the details or attempt an encyclopaedic review of the field, this text emphasizes the strategic role that analytics is playing in globally competitive corporations today.

The chapters of this book are organized in two main parts. The first part introduces a problem area and presents some basic analytical concepts that have been successfully used to address the problem area. The objective of this material is to provide the student, the manager of the future, with a general understanding of the tools and techniques used by the analyst.

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Yes, you can access Analytics for Managers by Peter C. Bell,Gregory S. Zaric in PDF and/or ePUB format, as well as other popular books in Business & Business General. We have over one million books available in our catalogue for you to explore.

Information

Publisher
Routledge
Year
2013
Print ISBN
9781138493919
eBook ISBN
9781136255342

Table of contents

  1. Cover Page
  2. Half Title Page
  3. Title Page
  4. Copyright Page
  5. Table of Contents
  6. Introduction: Analytics for Managers
  7. 1. An Introduction to Analytics
  8. 2. Models and Model Building
  9. 3. Analyzing Sequential Decisions
  10. 4. Data-Driven Decision Making
  11. 5. Predictive Modeling
  12. 6. Simulating the Future
  13. 7. Simultaneous Decision Problems
  14. 8. Revenue Management and Scientific Pricing
  15. 9. Analytics as a Strategy to Achieve Competitive Advantage
  16. Index