Economics of Strategy
eBook - PDF

Economics of Strategy

  1. 560 pages
  2. English
  3. PDF
  4. Available on iOS & Android
eBook - PDF

About this book

Economics of Strategy offers a comprehensive text that provides a link between economic theory and business applications that is at once technical in its approach and accessible due to its numerous examples and clear writing style.

Thesixth edition of Besanko's Economics of Strategy useseconomic theory to bring new insights to popular topics in modern strategy. By presenting basic concepts of economic theory with ideas in modern strategy literature, this book providesreaders with a logical framework for understanding the strategic activities within a firm.

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Yes, you can access Economics of Strategy by David Besanko,David Dranove,Mark Shanley,Scott Schaefer in PDF and/or ePUB format, as well as other popular books in Economics & Microeconomics. We have over one million books available in our catalogue for you to explore.

Information

Publisher
Wiley
Year
2014
Print ISBN
9781118319185
eBook ISBN
9781118507018
Edition
6
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Table of contents

  1. Cover
  2. Title page
  3. Copyright page
  4. Preface
  5. Acknowledgments
  6. Brief Contents
  7. Contents
  8. Introduction: Strategy and Economics
  9. Economics Primer: Basic Principles
  10. PART ONE: FIRM BOUNDARIES
  11. 1 The Power of Principles: An Historical Perspective
  12. 2 The Horizontal Boundaries of the Firm
  13. 3 The Vertical Boundaries of the Firm
  14. 4 Integration and Its Alternatives
  15. PART TWO: MARKET AND COMPETITIVE ANALYSIS
  16. 5 Competitors and Competition
  17. 6 Entry and Exit
  18. 7 Dynamics: Competing Across Time
  19. 8 Industry Analysis
  20. PART THREE: STRATEGIC POSITION AND DYNAMICS
  21. 9 Strategic Positioning for Competitive Advantage
  22. 10 Information and Value Creation
  23. 11 Sustaining Competitive Advantage
  24. PART FOUR: INTERNAL ORGANIZATION
  25. 12 Performance Measurement and Incentives
  26. 13 Strategy and Structure
  27. 14 Environment, Power, and Culture
  28. Glossary
  29. Name Index
  30. Subject Index