Package Design Workbook
eBook - PDF

Package Design Workbook

The Art and Science of Successful Packaging

  1. 240 pages
  2. English
  3. PDF
  4. Available on iOS & Android
eBook - PDF

Package Design Workbook

The Art and Science of Successful Packaging

About this book

The Art and Science of Successful Packaging

This comprehensive guide provides designers with a thoughtful packaging primer that covers the challenges of designing packaging for a competitive market in a very hardworking and relevant way. Package Design Workbook addresses all aspects of the creative process including choosing a package format, colors and materials, final finishes, and special considerations such as awkward objects and unique display considerations. This book breaks down the process of design in a much more comprehensive way than most books on the subject, which just analyze the final designs.

This guide also offers case studies in the back half of the book with the text focusing on why specific colors, formats, type treatments, and finishes were chosen, and what the resulting effects were on the consumer and the client.

Frequently asked questions

Yes, you can cancel anytime from the Subscription tab in your account settings on the Perlego website. Your subscription will stay active until the end of your current billing period. Learn how to cancel your subscription.
At the moment all of our mobile-responsive ePub books are available to download via the app. Most of our PDFs are also available to download and we're working on making the final remaining ones downloadable now. Learn more here.
Perlego offers two plans: Essential and Complete
  • Essential is ideal for learners and professionals who enjoy exploring a wide range of subjects. Access the Essential Library with 800,000+ trusted titles and best-sellers across business, personal growth, and the humanities. Includes unlimited reading time and Standard Read Aloud voice.
  • Complete: Perfect for advanced learners and researchers needing full, unrestricted access. Unlock 1.4M+ books across hundreds of subjects, including academic and specialized titles. The Complete Plan also includes advanced features like Premium Read Aloud and Research Assistant.
Both plans are available with monthly, semester, or annual billing cycles.
We are an online textbook subscription service, where you can get access to an entire online library for less than the price of a single book per month. With over 1 million books across 1000+ topics, we’ve got you covered! Learn more here.
Look out for the read-aloud symbol on your next book to see if you can listen to it. The read-aloud tool reads text aloud for you, highlighting the text as it is being read. You can pause it, speed it up and slow it down. Learn more here.
Yes! You can use the Perlego app on both iOS or Android devices to read anytime, anywhere — even offline. Perfect for commutes or when you’re on the go.
Please note we cannot support devices running on iOS 13 and Android 7 or earlier. Learn more about using the app.
Yes, you can access Package Design Workbook by Steven DuPuis,John Silva in PDF and/or ePUB format, as well as other popular books in Design & Design General. We have over one million books available in our catalogue for you to explore.

Information

Publisher
Rockport Publishers
Year
2008
Print ISBN
9781592537082, 9781592533220
eBook ISBN
9781616735999
Topic
Design
Subtopic
Design General

Table of contents

  1. Cover
  2. Title
  3. INGREDIENTS
  4. INTRODUCTION
  5. PACKAGING EVOLUTION: Which came first — the product or the package?
  6. THE ART AND SCIENCE OF PACKAGING DESIGN: Bridging the gap between business strategy and design
  7. UNLOCKING THE POWER OF DESIGN: Six keys to success
  8. THE PACKAGING PROCESS: Navigating a package design from concept to completion
  9. MASTERING THE ART OF PACKAGE DESIGN: Translating goals and vision into form, function, and style
  10. DESIGN'S REAL-WORLD RETURN ON INVESTMENT: Case studies in package design excellence
  11. DESIGNER DIRECTORY
  12. ABOUT DUPUIS
  13. THANK YOU