Future-Ready Retail
eBook - ePub

Future-Ready Retail

How to Reimagine the Customer Experience, Rebuild Retail Spaces and Reignite our Shopping Malls and Streets

  1. English
  2. ePUB (mobile friendly)
  3. Available on iOS & Android
eBook - ePub

Future-Ready Retail

How to Reimagine the Customer Experience, Rebuild Retail Spaces and Reignite our Shopping Malls and Streets

About this book

Traditional shops are facing challenging and unprecedented times. Future-Ready Retail explains how changing consumer needs, the impact of digital and the issues around health, wellness and distancing have transformed retail and provides compelling solutions to help reimagine the high street and out-of-town malls. Conventional high streets, shopping arcades and retail malls throughout the world no longer attract the crowds needed to sustain them as successful commercial spaces. Suffering from the effects of online shopping, changing consumer attitudes and expectations, and the legacy impact of social distancing, there's a sense of urgency and the need to address the decline in physical retail. Future-Ready Retail provides in-depth analysis of how consumers, health, data and new technologies will continue irreversibly to shake up physical shops and permanently shape the future of traditional retail. Arguing that to be future-ready, retail needs to be driven by people and places, not solely real estate, the book explains how brands can develop strategies to create shops whose main purpose is to recruit, retain and delight customers. Featuring case studies from successful global brand, retail futurist and designer Ibrahim Ibrahim identifies key retail-cultural trends, shows why it's important to make retail space physically smarter and how to use touch points such as social, website and apps alongside the physical space, to achieve a seamless, enjoyable and profitable retail experience.

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Yes, you can access Future-Ready Retail by Ibrahim Ibrahim in PDF and/or ePUB format, as well as other popular books in Business & Consumer Behaviour. We have over one million books available in our catalogue for you to explore.

Information

Publisher
Kogan Page
Year
2022
Print ISBN
9781398603349
eBook ISBN
9781398603356
Edition
1

Table of contents

  1. List of figures
  2. About the author
  3. Acknowledgements
  4. About the contributors
  5. Introduction
  6. 1 Entropy, retail and defining the place experience
  7. 2 A new audience
  8. 3 A new customer journey
  9. 4 Reinventing convenience
  10. 5 Reconnecting to community
  11. 6 Remaking place
  12. 7 Repositioning value
  13. 8 Data, new revenue models, new value metrics
  14. 9 A people revolution
  15. 10 The future of our high streets
  16. 11 Post-pandemic reality
  17. 12 Final thoughts
  18. Index