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Consumer Behaviour

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Trending on Perlego

1 of 5
  1. Valuing the Unique
    Valuing the Unique
    Lucien Karpik
    2021
  2. The Unmanageable Consumer
    The Unmanageable Consumer
    Yiannis Gabriel, Tim Lang, Author
    2015
  3. Satisfaction: A Behavioral Perspective on the Consumer
    Satisfaction: A Behavioral Perspective on the Consumer
    Richard L. Oliver
    2014
  4. Democratizing Luxury
    Annika A. Culver
    2023
  5. Go Figure! New Directions in Advertising Rhetoric
    Edward F. McQuarrie, Barbara J. Phillips
    2014
  6. The Palgrave Handbook of Interactive Marketing
    2023
  7. The SAGE Handbook of Consumer Culture
    Olga Kravets, Pauline Maclaran, Steven Miles, Alladi Venkatesh
    2018
  8. Connections
    Sanjeev Goyal
    2012
  9. Understanding Children as Consumers
    David Marshall
    2010
  10. The Routledge Companion to Critical Marketing
    2026
  11. Empowering Inclusive Innovation
    2026
  12. Maladaptive Consumer Behavior
    2024
  13. Green Consumerism
    2010

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  1. Consumer Culture Theory
    Consumer Culture Theory
    Eric J. Arnould, Craig J. Thompson, David Crockett, Michelle F. Weinberger
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  2. Influence, New and Expanded
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    Robert B. Cialdini, PhD
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    Daniel D. Prior, Francis Buttle, Stan Maklan
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    Philip Kotler, Hermawan Kartajaya, Iwan Setiawan
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    David A. Aaker
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  9. Blue Ocean Strategy, Expanded Edition
    W. Chan Kim, Renée A. Mauborgne
    2014
  10. Pre-Suasion
    Robert Cialdini
    2016
  11. Using Behavioral Science in Marketing
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    Simon Hudson, Louise Hudson
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  15. Loyalty Management
    Cristina Ziliani, Marco Ieva
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  16. This Is Strategy
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  17. Mastering The Market Cycle
    Howard Marks
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  18. The Routledge Handbook of Identity and Consumption
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  19. The Attention Merchants
    Tim Wu
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  20. Made in Italy and the Luxury Market
    Serena Rovai, Manuela De Carlo
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  21. Influence
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  22. The Psychology of Advertising
    Bob M Fennis, Wolfgang Stroebe
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  28. Handbook of Organizational Performance, Volume I
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  30. Decoded
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    Daniel C Funk, Kostas Alexandris, Heath McDonald
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    Cheryl Burgess, Mark Burgess
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    Jonah Berger
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    Robert Palmatier, Lena Steinhoff, Robert W. Palmatier
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  39. Social First Brands
    Tom Miner
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  40. Consumer Engagement in the Cultural Sector
    Magdalena Kosiada-Sylburska, Paweł Bryła
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    Ana Andjelic
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  42. Valuing the Unique
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    Ana Andjelic
    2020
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    Rachel Lawes
    2020
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    Gregg L. Witt, Derek E. Baird
    2018
  46. Advances in Luxury Brand Management
    Jean-Noël Kapferer, Joachim Kernstock, Tim Oliver Brexendorf, Shaun M. Powell
    2017
  47. The Psychology of Influence
    Joop van der Pligt, Michael Vliek, Joop Pligt
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  48. The Unmanageable Consumer
    Yiannis Gabriel, Tim Lang, Author
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    Chitra Madhwacharyula, Shreesha Ramdas
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    Stephen D. Rosenberg
    2021
  51. Predictive Analytics
    Eric Siegel
    2016
  52. The Jobs To Be Done Playbook
    Jim Kalbach, Michael Tanamachi
    2020
  53. Aesthetic Intelligence
    Pauline Brown
    2019
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    Federica Carlotto
    2024
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    Claude C. Hopkins
    2019
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    Paul Hague
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  15. The Consumer Insights Handbook
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  16. Extended Reality and the Fashion Industry
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  18. Happiness and Well-Being in Customer Experience
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  31. Applied Consumer Psychology
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  46. Banning Live Animal Exports
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  57. Market Signals From Online Behavior
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  58. Who Speaks for the Customer?
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  59. Swiftynomics
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  4. The Future of Shopping
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  5. Navigating Marketing Decisions for Sustainable Growth
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  6. Culture Stores
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  7. Retail Marketing in the Modern Age
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  8. Household Financial Fragility and External Shocks
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  9. A Beginner's Guide to Experiments in Consumer Research
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  10. Primal Marketing
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  11. Consumer Panic Buying in Times of Crisis
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  12. The Thank You Economy
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  13. Marketing For Dummies
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  14. Decoded
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  15. AI Strategy for Sales Teams
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  16. The Disabling Marketplace
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  17. Fashion Consumption
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  18. Banning Live Animal Exports
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  19. AI Powered Insight
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  20. Brand Loyalty and Consumer Behavior
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  22. Sustainability Storytelling
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  23. The Commodification of Wellness
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  24. The Consumer Insights Handbook
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  26. Extended Reality and the Fashion Industry
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  27. Perspectives on Drinking, Manufacture and Drinking Spaces and Places
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  28. Big Shifts Ahead
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  31. The Routledge Companion to Critical Marketing
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  32. The Business of Vegan Luxury
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  46. The Influence of Western Consumerism on Eastern Culture
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