Management and Business Research
eBook - ePub

Management and Business Research

  1. 568 pages
  2. English
  3. ePUB (mobile friendly)
  4. Available on iOS & Android
eBook - ePub

About this book

This bestselling textbook has been fully updated, and provides readers with a comprehensive overview of methods for conducting business and management research. Highly visual, and written in a clear and accessible way, the book includes helpful learning features throughout, including learning goals at the start of each chapter, a research in action feature, examples, a Research Plan Canvas template and more.
The content has been brought up-to-date with the inclusion of big data, predictive analytics and a dedicated chapter on machine learning.

Accompanying the book is a wealth of online resources to further enhance your learning experience, including:

  • MCQs
  • Video content
  • Templates and data sets
  • Glossary flashcards
  • Additional case studies

These can be accessed by students at study.sagepub.com/easterbysmith7e

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Yes, you can access Management and Business Research by Mark Easterby-Smith,Lena J. Jaspersen,Richard Thorpe,Danat Valizade in PDF and/or ePUB format, as well as other popular books in Business & R&D. We have over one million books available in our catalogue for you to explore.

Information

Edition
7
Subtopic
R&D

Table of contents

  1. Cover
  2. Half Title
  3. Publisher Note
  4. Title Page
  5. Copyright Page
  6. Acknowledgements
  7. Contents
  8. About the Authors
  9. Preface to the Seventh Edition
  10. Acknowledgements
  11. Endorsements
  12. Guide to Icons
  13. Online Resources
  14. Your Guide to the Research Process
  15. 1 Finding Your Feet in Management and Business Research
  16. 2 Reviewing the Literature
  17. 3 The Philosophy of Management and Business Research
  18. 4 Designing Management and Business Research
  19. 5 The Ethical Researcher
  20. 6 Crafting Qualitative Data through Language and Text
  21. 7 Crafting Qualitative Data through Observation and Participatory Research
  22. 8 Framing and Interpreting Qualitative Data
  23. 9 Crafting Quantitative Data
  24. 10 Statistical Analysis of Quantitative Data
  25. 11 Application of Machine Learning in Quantitative Research
  26. 12 Writing Management and Business Research
  27. Glossary
  28. Bibliography
  29. Index