- 388 pages
- English
- ePUB (mobile friendly)
- Available on iOS & Android
eBook - ePub
About this book
This book reviews the challenges that face American newspapers at the end of the 1980s, after a decade of circulation losses for many dailies and several decades of accelerating social change. It describes how content of newspapers is changing in the context of a discussion of the nature of news.
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Information
Table of contents
- Cover
- Half Title
- Title Page
- Copyright Page
- Table of Contents
- Preface to the Second Edition
- Introduction: Newspapers in Transition
- 1. The Challenge to Newspapers
- 2. The Business of Newspapers
- 3. The Audience for Newspapers
- 4. The Evolution of Reading Habits
- 5. Living With Newspapers
- 6. What’s in the Paper
- 7. News, the Newspaper, and Television
- 8. Newspaper Editors and Their Readers
- 9. What Do Readers Read?
- 10. Marketing and Journalism
- More Reading
- Index
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Yes, you can access Press and Public by Leo Bogart in PDF and/or ePUB format, as well as other popular books in Social Sciences & Marketing. We have over 1.5 million books available in our catalogue for you to explore.