The Power of Promotion
eBook - ePub

The Power of Promotion

Online Marketing For Toastmasters Club Growth - 2nd Edition

  1. English
  2. ePUB (mobile friendly)
  3. Available on iOS & Android
eBook - ePub

The Power of Promotion

Online Marketing For Toastmasters Club Growth - 2nd Edition

About this book

For many Toastmasters Clubs, one of the biggest challenges in running a successful and productive club is maintaining a constant flow of visitors to attend and join you and your fellow Toastmasters as a member. Members come and members go. Life happens! Your Club membership can quickly change from a healthy charter-strength club to one in danger of losing its Charter. Veteran Toastmaster of three decades, Rae Stonehouse DTM (Distinguished Toastmaster), PDG (Past District Governor, District 21) has witnessed the cycle several times with his own club Kelowna Flying Solo Toastmasters. Toastmasters are social! Toastmasters are social, after-all we are striving to hone our communication skills. Then along comes social media and on-line tools that can increase not only our reach but our productivity. Social media is here to stay! Social media is here to stay, at least until the next "big thing" comes along. Keeping up with what's new, what's hot and what's not could easily turn into a full-time job. And it has for many people as they have created a new career as Social Media Managers. The Power of Promotion! On-line Marketing For Toastmasters Club Growth 2nd Edition, by Rae Stonehouse flattens the learning curve for anyone who wants to maximize their time spent on-line, without turning it into a full-time job. Rae believes that Toastmasters clubs should be run like businesses and social media platforms provide promotional and marketing opportunities that can help spread the word about one of the world's best kept secrets... Toastmasters. In this easy-to-read, how-to manual, Rae shares his experience with using social media to draw attention to his Toastmasters club and to convert visitors to social media properties to actually visit his club and to join. Sometimes it has worked... sometimes not!

This edition has been updated for 2023.

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Yes, you can access The Power of Promotion by Rae A. Stonehouse,Rae A. Stonehouse in PDF and/or ePUB format, as well as other popular books in Business & Marketing. We have over one million books available in our catalogue for you to explore.

Information

Publisher
Live For Excellence Productions (LFEP)
Year
2023
Print ISBN
9781998813179
eBook ISBN
9781998813162
Topic
Business
Subtopic
Marketing
Index
Business

Table of contents

  1. Cover
  2. Title Page
  3. Contents
  4. Copyright
  5. Section One: Chapter One: Introduction
  6. Chapter Two: Traditional Toastmasters Club Membership-Building Marketing Strategies
  7. Chapter Three: Branding
  8. Chapter Four: Toastmasters Club Websites
  9. Section Two: Social Media Explored
  10. Chapter Five: Facebook
  11. Chapter Six: Linkedin
  12. Chapter Seven: Twitter
  13. Chapter Eight: YouTube
  14. Chapter Nine: Instagram
  15. Chapter Ten: Meetup
  16. Chapter Eleven: MailChimp
  17. Chapter Twelve: Blogs
  18. Chapter Thirteen: Letters to the Editor
  19. Chapter Fourteen: Online Event Calendars
  20. Chapter Fifteen: SlideShare
  21. Chapter Sixteen: Webinars
  22. Chapter Seventeen: Pinterest
  23. Chapter Eighteen: Hootsuite
  24. Chapter Nineteen: Reddit
  25. Chapter Twenty: Sources of Images
  26. Chapter Twenty-One: Paid Advertising?
  27. Chapter Twenty-Two: 2023
  28. Examples of Blogs Written with Toastmasters Promotion in Mind
  29. And the Winner is … The Art of Presenting Awards: Practical Tips & Techniques
  30. Let Me Introduce… The Art of Introducing a Speaker
  31. How Big is Your Sandbox?
  32. Conclusion:
  33. About the Author
  34. Also by Rae A. Stonehouse