eBook - PDF

Managing Hospitality Organizations

Name: Managing Hospitality Organizations
ISBN: 9781544356860

Achieving Excellence in the Guest Experience

Robert C. Ford,

Michael C. Sturman,

576 pages
English
PDF
Available on iOS & Android

eBook - PDF

Managing Hospitality Organizations

Achieving Excellence in the Guest Experience

Robert C. Ford,

Michael C. Sturman,

About this book

"A perfect book for any Hospitality program, excellent instructor support, and a good resource for students."
–Denise A. Braley, Mitchell College Today's economy is dominated by the rapidly growing service sector. Even businesses primarily selling goods are reinventing their image and positioning themselves as service providers. Managing Hospitality Organizations: Achieving Excellence in the Guest Experience takes students on a journey through the evolving service industry. Each chapter focuses on a core principle of hospitality management and is packed with practical advice, examples, and cases from some of the best companies in the service sector. Authors Robert C. Ford and Michael C. Sturman emphasize the critical importance of focusing on the guest and creating that unforgettable customer experience. Whether your students will be managing a neighborhood café, a convention center, or a high-end resort hotel, they will learn invaluable skills for managing the guest experience in today's ultracompetitive environment. The Second Edition includes new coverage of technology, sustainability, sexual harassment, diversity and inclusion, and ethical leadership. Give your students the SAGE edge! SAGE edge offers a robust online environment featuring an impressive array of free tools and resources for review, study, and further exploration, keeping both instructors and students on the cutting edge of teaching and learning.

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Yes, you can access Managing Hospitality Organizations by Robert C. Ford,Michael C. Sturman in PDF and/or ePUB format, as well as other popular books in Business & Food Industry. We have over one million books available in our catalogue for you to explore.