
- 182 pages
- English
- ePUB (mobile friendly)
- Available on iOS & Android
How To Become A Digital Marketing Hero
About this book
How do you succeed with your digital efforts when the possibilities within digital marketing are endless? Are you using the right tools? The best strategies? This digital guide will turn you into the company's digital hero. Here you will find concrete strategic guidance, valuable advice and practical cases. The book's three focus areas are: The digital tools. The different parts of digital marketing, including social media, display advertising, search engine marketing, site strategy and digital CRM. The digital strategy process. A well-proven method to develop a digital strategy. The 7-step process will show you maximum probability of achieving the goal in the shortest possible time, with the least possible resources. The digital measurement. Measurement of the effects and methods to optimize your digital strategy. This book is written for everyone who wants to reach consumers in a way that is fast, easy and efficient in regards to goal and cost.
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Information
Table of contents
- Cover
- Title Page
- Contents
- The Digital Foreword
- Chapter 1: The Digital Tsunami
- Chapter 2: The Five Digital Marketing Means
- Chapter 3: The Path to Success is Paved with Digital Strategy
- Chapter 4: Digital Audits
- Chapter 5: The Digital Transformation
- Chapter 6: The Largest Empire this World has Ever Known
- Chapter 7: The Self-Conscious E-Pilog
- Last but not least: a big THANK YOU
- Copyright