
Honest SEO
Demystifying the Google Algorithm To Help You Get More Traffic and Revenue
- 288 pages
- English
- ePUB (mobile friendly)
- Available on iOS & Android
Honest SEO
Demystifying the Google Algorithm To Help You Get More Traffic and Revenue
About this book
SEO is confusingābut it doesn't have to be With SEO, there's so much misinformation out there. There are also a lot of inexperienced practitioners giving not-so-great (and often not-so-honest) advice. This can be complicated, overwhelming, and expensive, leaving you feeling indecisive and not knowing where to start or who to believe. That's where Honest SEO, a book that's been over 20 years in the making, comes in. Jason Hennesseyāafter spending decades reverse engineering the Google algorithmāshares the proven strategies he's used to earn more than $1 billion for his clients by leveraging the power of SEO. And you don't have to know how to code or have a computer science degree to read and understand this book. With Honest SEO, you can learn the fundamentals that won't go out of style when Google releases a new algorithm update. No matter what business you're in, even if you don't know where to start or what to focus on to actually get results, Honest SEO is the digital marketing blueprint written with perennial cutting-edge strategies that'll increase your Google rankings, traffic, leads, and sales, all with the goal of increasing your revenue.
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Information
Table of contents
- Cover Page
- Title Page
- Copyright Page
- Contents
- Introduction
- CHAPTER 1 What Is SEO?
- CHAPTER 2 Behind the Scenes of the Google Algorithm
- CHAPTER 3 The Three Main Components of SEO
- CHAPTER 4 Creating the Blueprint for Your Overall Web Strategy
- CHAPTER 5 Your Digital Marketing Team
- CHAPTER 6 Tools to Help You Measure Success
- CHAPTER 7 Content Strategy
- CHAPTER 8 Increasing Your Websiteās Popularity One Link at a Time
- CHAPTER 9 PR and Marketing
- CHAPTER 10 Technical SEO
- CHAPTER 11 Getting onto Google Maps
- CHAPTER 12 The Importance of Photos and Videos in Your Strategy
- CHAPTER 13 How to Convert Traffic to Profit
- CHAPTER 14 Negative SEO
- Conclusion
- Acknowledgments
- Index
- About the Author