
The Music Producer's Guide to Social Media Content
The Science, Business, and Art of Building a Musical Career
- 366 pages
- English
- ePUB (mobile friendly)
- Available on iOS & Android
The Music Producer's Guide to Social Media Content
The Science, Business, and Art of Building a Musical Career
About this book
The Music Producer's Guide to Social Media Content offers essential insights into the role of audio in content creation for social media platforms. It provides advice on succeeding in the music industry through the successful adoption of social media practices, and on creating high-quality content as a vehicle of career growth.
Introducing both industry-standard tools, including DAWs, plug-ins and hardware, and an array of advanced techniques—such as consideration of immersive and spatial audio as well as live-streaming systems—the book equips readers to create audio for uploaded and streamed media. With a focus on maximizing quality, the book explores destinations and distribution with contemporary case studies, while focusing on principles that can be transferred to new technologies as they are released. Throughout, readers gain an understanding of the technology behind media creation, methods of using social media platforms to expand career opportunities, and the process of monetizing content.
This is an invaluable companion for both novice and experienced music producers who are seeking to promote their work on social media, as well as those looking to master the art of creating audio content for social media.
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Information
Table of contents
- Cover Page
- Half Title page
- Title Page
- Copyright Page
- Dedication
- Contents
- One Social Media Platforms
- Two The Impact of Release Timing on Viewer Engagement on YouTube
- Three Platform Workflows
- Four Gain Staging
- Five Audio Production Techniques
- Six Immersive and Spatial Audio Options
- Seven Introduction to Live-Streaming
- Eight Reaching Audiences
- Nine Music Placements on Social Media
- Index