eBook - PDF

Psychology of Relationship Banking

Name: Psychology of Relationship Banking
ISBN: 9781845692896

Profiting from the Psyche

James Lynch,

241 pages
English
PDF
Available on iOS & Android

eBook - PDF

Psychology of Relationship Banking

Profiting from the Psyche

James Lynch,

About this book

Jim Lynch's latest book focuses on one of the major threats to the banking industry - customer defection. The tradition of customers remaining loyal to their banks is fast disappearing. The economic and social threads which linked banker and client have become frayed and easily broken by recession and other forces of change. Customer relationships in all sectors are in need of repair, not just economically but psychologically. This book is a guide to bankers and others in financial services on how to forge, renew or strengthen banking relationships.

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Yes, you can access Psychology of Relationship Banking by James Lynch in PDF and/or ePUB format, as well as other popular books in Economics & Consumer Behaviour. We have over one million books available in our catalogue for you to explore.