eBook - PDF

Compulsive Buying

Name: Compulsive Buying
ISBN: 9781978753617

Consumer Traits, Self-Regulation, and Marketing Ethics

Trevor A. Smith,

Kenroy C. Wedderburn,

167 pages
English
PDF
Available on iOS & Android

eBook - PDF

Compulsive Buying

Consumer Traits, Self-Regulation, and Marketing Ethics

Trevor A. Smith,

Kenroy C. Wedderburn,

About this book

Compulsive buying is a shopping addiction with worldwide prevalence that causes significant emotional, financial, and social problems for those afflicted by it. While most research has focused on the problem and its consequences, this book examines the intersections between consumer traits, self-regulation, ethical considerations, and compulsive buying. Compulsive Buying: Consumer Traits, Self-Regulation and Marketing Ethics presents a model on consumer trait predictors of compulsive buying as well as guidelines for consumers, government policymakers, and companies.

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Yes, you can access Compulsive Buying by Trevor A. Smith,Kenroy C. Wedderburn in PDF and/or ePUB format, as well as other popular books in Psychology & Marketing. We have over one million books available in our catalogue for you to explore.