How to Write Copy That Sells
eBook - ePub

How to Write Copy That Sells

The Step-By-Step System For More Sales, to More Customers, More Often

  1. 186 pages
  2. English
  3. ePUB (mobile friendly)
  4. Available on iOS & Android
eBook - ePub

How to Write Copy That Sells

The Step-By-Step System For More Sales, to More Customers, More Often

About this book

Communicate with potential customersā€”and persuade them to buy: "The best copywriting teacher I know." ā€”Michael Hyatt, New York Timesā€“bestselling author of Your Best Year Ever
This book is for everyone who needs to write copy that sellsā€”including copywriters, freelancers, and entrepreneurs. Writing copy that sells without seeming "salesy" can be tough, but is an essential skill. How to Write Copy That Sells offers tips for crafting powerful, effective headlines and bullet points, reveals the secrets of product launch copy, and supplies specific copywriting techniques for:
  • email marketing
  • websites
  • social media
  • direct mail
  • traditional media ads, and more

"Ray invites you into his inner sanctum where he opens his real-life copywriting toolkitĀ .Ā .Ā . Get this book!" ā€”Judith Sherven, PhD, and Jim Sniechowski, PhD, bestselling authors of The Heart of Marketing

Trusted byĀ 375,005 students

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Information

Publisher
Morgan James Publishing
Year
2016
Print ISBN
9781614485025
eBook ISBN
9781630475024
Topic
Business
Subtopic
Advertising
Index
Business

Table of contents

  1. Cover
  2. Title
  3. Copyright
  4. Contents
  5. Introduction
  6. 1 How to Sell Without Being ā€œSalesyā€
  7. 2 The Magic Building Blocks of the Perfect Sales Letter
  8. 3 How to Write Headlines That Grab Readers by the Eyeballs and Suck Them Into Your Message
  9. 4 Inbox Magic: How to Write E-mails That Make More Money
  10. 5 How to Write Bullet Points That Virtually Force Your Prospects to Buy
  11. 6 The Triad That Sells More: Irresistible Offers, Risk Reversal, and Powerful Closes
  12. 7 How to Write Guarantees That Dissolve Fear and Unleash a River of Sales
  13. 8 How to Write Copy That Closes the Deal
  14. 9 How to Write Irresistible Offers
  15. 10 The Secrets of Product Launch Copy
  16. 11 The Secrets of Writing Blockbuster Copy by Watching Movies
  17. 12 The Copywriting Challenge
  18. About the Author
  19. How to Contact Ray
  20. Free Membership for Readers of How to Write Copy that Sells

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Yes, you can access How to Write Copy That Sells by Ray Edwards in PDF and/or ePUB format, as well as other popular books in Business & Advertising. We have over 1.5 million books available in our catalogue for you to explore.