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Emotional Appeals in Advertising Banking Services

Emotional Appeals in Advertising Banking Services

Emmanuel Mogaji
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pages
118 pages
language
English
format
ePUB (mobile friendly)

Emotional Appeals in Advertising Banking Services

Emmanuel Mogaji
Book details
Table of contents

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Information

Publisher
Emerald Publishing Limited
Year
2018
ISBN
9781787563018
Topic
Business
Subtopic
Marketing

Table of contents