Index
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A
A.A. (Action Addicts), 214
Abrashoff, Mike, 153
Abt Electronics, 444
accountability, 47, 61, 184, 476
accountancy, 248, 373, 399
action, 207–17
Captain “Day” and Captain “Night,” 212–14
drilling wells, 215–17
patient-centric care, 209–12
“trying my damnedest!”, 207–9
Action Addicts (A.A.), 214
“action attitude,” 214
action words, 216–17
Active Listening (Hoppe), 331
Adams, John Quincy, 343
Adams, Marilee, 331
Adams, Scott, 51, 193
adhocracy, 309–11
ADRE (Act of Deliberate Relationship Enhancement), 100–101
ADWT (Amazing Demographic & Wealth Tsunami), 39
aesthetics. See design
agenda-setting, 128
Age of the Hare, 453–54
aggressiveness vs. “energy,” 116
aging population market opportunities, 23, 37–39, 479–80
Ailes, Roger, 116–17
aimless wandering, 257
Alinsky, Saul, 238
Allen, Woody, 136
Allende, Isabel, 342
“all-senses,” 259
Altman, Robert, 143–44
Amazon.com, 311
Ambrose, Stephen, 217
American Airlines, 490
amusing yourself, 66–68
Anderson, Dick, 212–13
Andretti, Mario, 342
angry customers, 203–4. See also apologies
animation, 117
Anixter, Julie, 52
Annis, Barbara, 296–97
Anthony, Susan B., 301–2
apologies (apologizing), 125, 157–60, 165, 184, 467
appearance vs. “substance,” xix–xx, 1–2
Apple Computer, 56, 314, 377, 456
appreciation. See “thank you”
Arden, Paul, 340
Are You Really Listening? (Donoghue and Siegel), 331
Armstrong, Neal, 446
Art of Asking, The (Fadem), 331
asking questions, 345–47
Asking the Right Questions (Browne and Keeley), 331
attire for work, 243
attitude, 7, 103–11, 287
cheerfulness, 107–8
“Eye-sparkle Factor,” 103–4
Flagman, 109–11
pleasant, caring, and engaged, 105–7
authoritarianism, 29, 229
Aviator (movie), 320
Avrakotos, Gust, 236–37, 241, 242–43
Axelrod, Susan, 392
B
“band of brothers-sisters,” 242–43
Barack, Inc. (Faulk and Libert), 153
Barbosa, Gerson, 351
Bartz, Carol, 143
Basement Systems, Inc., 35
bathrooms, cleanliness of, xxi, 1–2
Batten, Frank, 312
BDs (Bullshit Detectors), 403
Beckett, Samuel, 54
behaviorism, 65, 149–53, 337, 464
“being there,” 83–85
Bennis, Warren, 67, 272, 351–52
Ben-Shahar, Tal, 468
Berlin Wall, 446
Bernanke, Ben, 29
Berserk Standard, 311–12
Best Buy, 285–86, 415
best practices, 401
“bias for action,” 214, 216, 480
big change, 224–30
all at once, 224–28
in short time, 228–30
Big Plan, 264–69
Birchard, Bill, 197
BlackBerry, 365
Black Swan, The (Taleb), 45
Black Swans, 45–49
blame game, 61, 467
Blohm, Olle, 94, 146–47
Bloomberg, Michael, 54, 319
“blue oceans,” 20, 187, 422
BMW, 449
board directors, women as, 297
Boeing 747, 320
BOF (Balance of Favors), 184, 238
Bogle, John, 27–28
Bommelje, Richard, 331
Boomer/50-Plus Market Potential, 23, 37–39, 479–80
boring is beautiful, 34–36
Boyatzis, Richard, 247–48
Brafman, Ori, 4–5
Brafman, Rom, 4–5
brand (branding), 72, 391–93
brand loyalties, 38
Brand You, 18, 50–52, 63–66
Branson, Richard, 149, 190–91, 334–35
Bratton, William J., 6
Bread Loaf Construction, 391–92
breaking the rules, 325, 476
customer service and, 389–91
breaks, 364–65
breathing (breathing rituals), 49, 364
“broken windows,” 6
Bronner’s Christmas Wonderland, 444
Brookhiser, Richard, 80–82
Brooks, David, 397
Brown, John Seely, 73
Browne, Neil, 331
Buckingham, Marcus, 143, 273, 341
budgeting. See finances
Buffett, Warren, 232, 345
Built to Win (Movius and Susskind), 95
bullying, 269
Burley-Allen, Madelyn, 331
Burn, Harry, 300, 301, 304
Buse, H. W., Jr., 207
business hierarchy, 19
BusinessWeek, 216, 390, 414
C
calendar buddy, 481–82
calling customers, 133–35, 201–2, 470
calmness, 46
Canadian Broadcasting Corporation (CBC), 296–97
candy jar message, 385–87
Captain “Day” and Captain “Night,” 212–14
Career Warfare (D’Alessandro), 113
caring, xix–xx, xxi, 1–2, 64, 105–7, 394–95
Carlzon, Jan, 251–52
Carnegie, Dale, 83, 96
Carrigan, Pat, 262–63
Carver, Raymond, 161
“cathedral,” creating a, 431...