Selling Catholicism
eBook - PDF

Selling Catholicism

Bishop Sheen and the Power of Television

  1. 216 pages
  2. English
  3. PDF
  4. Available on iOS & Android
eBook - PDF

Selling Catholicism

Bishop Sheen and the Power of Television

About this book

When the popularity of Milton Berle's television show began to slip, Berle quipped, "At least I'm losing my ratings to God!" He was referring to the popularity of "Life Is Worth Living" and its host, Bishop Fulton J. Sheen. The show aired from 1952 to 1957, and Sheen won an Emmy, beating competition that included Lucille Ball, Jimmy Durante, and Edward R. Murrow.

What was the secret to Sheen's on-air success? Christopher Lynch examines how he reached a diverse audience by using television to synthesize traditional American Protestantism with a reassuring vision of Catholicism as patriotic and traditional. Sheen provided his viewers with a sense of stability by sentimentalizing the medieval world and holding it out as a model for contemporary society. Offering clear-cut moral direction in order to eliminate the anxiety of cultural change, he discussed topics ranging from the role of women to the perils of Communism.

Sheen's rhetoric united both Protestant and Catholic audiences, reflecting—and forming—a vision of mainstream, postwar America. Lynch argues that Sheen's persuasive television presentations helped Catholics gain social acceptance and paved the way for religious ecumenism in America. Yet, Sheen's work also sowed the seeds for the crisis of competing ideologies in the modern American Catholic Church.

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Yes, you can access Selling Catholicism by Christopher Owen Lynch in PDF and/or ePUB format, as well as other popular books in Theology & Religion & Television History & Criticism. We have over one million books available in our catalogue for you to explore.

Table of contents

  1. Cover
  2. Half-title
  3. Title
  4. Copyright
  5. Contents
  6. Foreword
  7. Preface
  8. Acknowledgments
  9. Introduction
  10. 1 The Shaping of a Medieval Knight for a Modern World
  11. 2 Quest for Stability in the Midst of Change
  12. 3 The Medieval City and the Crusade for the American Ideal
  13. 4 A Television Troubadour Sings His Medieval Lady's Praise
  14. 5 Bishop Sheen's Role Negotiation from Ascetic Bishop to Television Celebrity
  15. 6 Bishop Sheen as Harbinger of an American Camelot
  16. Notes
  17. Bibliography
  18. Index