The Four Stages of Highly Effective Crisis Management
eBook - PDF

The Four Stages of Highly Effective Crisis Management

How to Manage the Media in the Digital Age

  1. 320 pages
  2. English
  3. PDF
  4. Available on iOS & Android
eBook - PDF

The Four Stages of Highly Effective Crisis Management

How to Manage the Media in the Digital Age

About this book

From the Japanese tsunami and the Egyptian revolution to the Haitian earthquake and the Australian floods, social media has proven its power to unite, coalesce, support, champion, and save lives. Presenting cutting-edge media communication solutions, The Four Stages of Highly Effective Crisis Management explains how to choose the appropriate l

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Yes, you can access The Four Stages of Highly Effective Crisis Management by Jane Jordan in PDF and/or ePUB format, as well as other popular books in Business & Customer Relations. We have over one million books available in our catalogue for you to explore.

Information

Publisher
CRC Press
Year
2011
Print ISBN
9781439853733
eBook ISBN
9781439853740
Edition
1

Table of contents

  1. Front Cover
  2. Contents
  3. Preface
  4. Acknowledgments
  5. Author
  6. Chapter 1: What Is a Crisis?
  7. Chapter 2: The Role of Media in a Crisis
  8. Chapter 3: Social, Interactive, and Everywhere All the Time
  9. Chapter 4: Social Media’s Role in Crisis
  10. Chapter 5: Media Ethics: What Drives Traditional Media Behavior?
  11. Chapter 6
  12. Chapter 7: Stage One—Fact-Finding Stage
  13. Chapter 8: Beware the ST Factor: Remember the Context
  14. Chapter 9: Stage Two—The Unfolding Drama
  15. Chapter 10: Stage Three—Finger-Pointing Stage = Blame Game
  16. Chapter 11
  17. Chapter 12: Who?
  18. Chapter 13: To CEO or Not?
  19. Chapter 14: Head and Heart
  20. Chapter 15: Role of the Frontline
  21. Chapter 16
  22. Chapter 17: Understanding Journalists’ Questions
  23. Chapter 18: Techniques to Get Your Message Across
  24. Chapter 19: Dealing with Difficult Questions
  25. Chapter 20: Never Repeat the Poison: Avoid Negative Language
  26. Chapter 21: How the New Media Are Changing the Rules for Interviews
  27. Chapter 22: Lights, Camera, Action—The Interview
  28. Chapter 23
  29. Chapter 24: Why Communicate in a Crisis?
  30. Chapter 25: What to Communicate?
  31. Chapter 26: To Apologize or Not—The Role of the Apology in a Crisis
  32. Chapter 27: Language in a Crisis—Fall in Love with We; No Toxic Language, Please
  33. Chapter 28: How to Get Your Message Across
  34. Chapter 29: Where? New Media Tools
  35. Chapter 30
  36. Appendix A: Guidelines for Briefing Spokespeople
  37. Appendix B: Sample Media Contact Information Log
  38. Appendix C: Sample News Release
  39. Appendix D: Nine Steps to a Crisis Communication Plan
  40. Appendix E: Useful Resources
  41. Appendix F: Social Media Policy Resources
  42. Appendix G: Social Media Resources for Crisis Communicators
  43. Appendix H: 30 Things You Should Not Share on Social Media
  44. Appendix I: Wordpress Statement
  45. Appendix J: Social Media Embracing the Opportunities, Averting the Risks
  46. Back Cover