eBook - PDF

Cultivating Diversity in Fundraising

Name: Cultivating Diversity in Fundraising
Author: Janice Gow Pettey

Janice Gow Pettey,

English
PDF
Available on iOS & Android

eBook - PDF

Cultivating Diversity in Fundraising

Janice Gow Pettey,

About this book

An important roadmap for fundraising in today's multiculturalcommunities Raising money in today's diverse communities is a growing challengefor fundraisers and philanthropists, requiring thoughtfulstrategies, successful collaborations, and a respectfulunderstanding of people's differences. In this groundbreaking new book, the author examines today's fourmajor ethnic groups-African American, Asian American, Hispanic/Latino, and Native American-in terms of their diversehistories, traditions, and motivations, and then applies thisinformation to the proven components of successful fundraising. Theresult is a timely and important look at how fundraisers can use anunderstanding of ethnic differences to create a vibrant andbalanced nonprofit center through both individual and collectiveefforts. In clear, easy-to-understand language, Cultivating Diversity inFundraising answers the following critical questions:
* Who are diverse donors?
* What are their charitable traditions and interests?
* What fundraising methods will be successful in diversecommunities?
* What can fundraisers do to include more diversity in fundraisingefforts? Designed as a guide to fundraising as well as a strategic updatefor existing fundraisers, this book should be required reading foranyone working in today's nonprofit sector.

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Yes, you can access Cultivating Diversity in Fundraising by Janice Gow Pettey in PDF and/or ePUB format, as well as other popular books in Business & Nonprofit Organizations & Charities. We have over one million books available in our catalogue for you to explore.