eBook - ePub

Universal Principles of Design, Updated and Expanded Third Edition

Name: Universal Principles of Design, Updated and Expanded Third Edition
ISBN: 9780760375174

200 Ways to Increase Appeal, Enhance Usability, Influence Perception, and Make Better Design Decisions

William Lidwell,

Kritina Holden,

Jill Butler,

132 pages
English
ePUB (mobile friendly)
Available on iOS & Android

eBook - ePub

Universal Principles of Design, Updated and Expanded Third Edition

200 Ways to Increase Appeal, Enhance Usability, Influence Perception, and Make Better Design Decisions

William Lidwell,

Kritina Holden,

Jill Butler,

About this book

Universal Principles of Design, Completely Updated and Expanded Third Edition is a comprehensive, cross-disciplinary encyclopedia, now with fully updated references for existing entries and expanded with 75 new entries to present a total of 200 laws, guidelines, and considerations that are important to successful design.

Richly illustrated and easy to navigate, this essential design guide pairs clear explanations of every design concept with visual examples of the ideas applied in practice.

Whether a marketing campaign or a museum exhibit, a video game or a complex control system, the design we see is the culmination of many concepts and practices brought together from a variety of disciplines. Because no one can be an expert on everything, designers have always had to scramble to find the information and know-how required to make a design work—until now.

Each principle is presented in a two-page format. The first page contains a succinct definition and a full description of the principle, examples of and guidelines for its use, and side notes that provide elaborations and references. The second page contains visual examples and related graphics to support a deeper understanding of the principle.

The book is organized alphabetically so that principles can be easily and quickly referenced by name. From 3D Projection to the Zeigarnick Effect, every major design concept is defined and illustrated, including these new additions:

Feature creep
Gamification
Root cause
Social trap
Supernormal stimulus

A landmark reference for designers, engineers, architects, and students, Universal Principles of Design has become the standard for anyone seeking to broaden and improve their design expertise, explore brainstorming ideas, and improve the quality of their design work.

The titles in the Rockport Universal series offer comprehensive and authoritative information and edifying and inspiring visual examples on multidisciplinary subjects for designers, architects, engineers, students, and anyone who is interested in expanding and enriching their design knowledge.

Frequently asked questions

Yes, you can cancel anytime from the Subscription tab in your account settings on the Perlego website. Your subscription will stay active until the end of your current billing period. Learn how to cancel your subscription.

No, books cannot be downloaded as external files, such as PDFs, for use outside of Perlego. However, you can download books within the Perlego app for offline reading on mobile or tablet. Learn more here.

Perlego offers two plans: Essential and Complete

Essential is ideal for learners and professionals who enjoy exploring a wide range of subjects. Access the Essential Library with 800,000+ trusted titles and best-sellers across business, personal growth, and the humanities. Includes unlimited reading time and Standard Read Aloud voice.
Complete: Perfect for advanced learners and researchers needing full, unrestricted access. Unlock 1.4M+ books across hundreds of subjects, including academic and specialized titles. The Complete Plan also includes advanced features like Premium Read Aloud and Research Assistant.

Both plans are available with monthly, semester, or annual billing cycles.

We are an online textbook subscription service, where you can get access to an entire online library for less than the price of a single book per month. With over 1 million books across 1000+ topics, we’ve got you covered! Learn more here.

Look out for the read-aloud symbol on your next book to see if you can listen to it. The read-aloud tool reads text aloud for you, highlighting the text as it is being read. You can pause it, speed it up and slow it down. Learn more here.

Yes! You can use the Perlego app on both iOS or Android devices to read anytime, anywhere — even offline. Perfect for commutes or when you’re on the go.
Please note we cannot support devices running on iOS 13 and Android 7 or earlier. Learn more about using the app.

Yes, you can access Universal Principles of Design, Updated and Expanded Third Edition by William Lidwell,Kritina Holden,Jill Butler in PDF and/or ePUB format, as well as other popular books in Diseño & Diseño general. We have over one million books available in our catalogue for you to explore.