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Yes, you can access Editorial Design by Cath Caldwell,Yolanda Zappaterra in PDF and/or ePUB format, as well as other popular books in Design & Graphic Design. We have over one million books available in our catalogue for you to explore.
Information
Topic
DesignSubtopic
Graphic DesignFear
and
loathing
at
the
BBC
China:
who’s
in,
Hu’s
out
Sex
and
the
Pentagon
Japan’s
new
video-game
champions
Gay
marriage
goes
global
NOVEMBER
17
TH–
23
RD
2012
Economist.com
The
time-bomb
at
the
heart
of
Europe
A
14-PAGE
SPECIAL
REPORT
ON
FRANCE
31
Editorial
formats
Using
elements
from
parent
titles
for
supplements
may
seem
the
only
way
to
ensure
a
brand
is
consistent,
but
international
design
consultant
Mario
Garcia
believes
that
’beyond
placing
the
logo
somewhere,
supplements
should
have
a
life
and
identity
of
their
own;
readers
are
smart
and
will
know
the
parent
publication.
Supplement
design
should
be
adventurous,
and
the
typography
more
relaxed
and
not
that
of
the
newspaper.
Photos
should
be
bigger,
more
colour,
better
quality
paper.’
The
San
Francisco
Chronicle
Magazine
(left)
takes
this
on
board,
with
great
use
of
full-page
illustrations
and
wide
columns
to
differentiate
its
tone
and
style.
The
Economist
exists
in
print
format
and
has
a
successful
free
app.
Subscribers
get
straightforward
news,
designed
with
clarity.
There
is
no
overreliance
on
interactive
content,
instead
links
to
relevant
articles
and
websites
prevail,
staying
true
to
the
mother
brand.
Table of contents
- Chapter 1 - Editorial design
- Chapter 2 - Editorial formats
- Chapter 3 - Covers
- Chapter 4 - Inside the publication
- Chapter 5 - Creating layouts
- Chapter 6 - Editorial design skills
- Chapter 7 - Looking back, looking forward