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Public Relations: The Basics_cover
Public Relations: The Basics
Ron Smith
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Experiential Marketing_cover
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El ABC en la organización de eventos
Cuadrado Esclapez, Carmen, Rodríguez Cuadrado, Ruth
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Cases in Public Relations Management_cover
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Patricia Swann
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Competitive Identity_cover
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Las auditorías de relaciones públicas_cover
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Cuenca Fontbona, Joan
2012
Intercultural Readiness_cover
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Corporate Communication_cover
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2020
Strategic Writing_cover
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2020
Propaganda and Public Relations in Military Recruitment_cover
Propaganda and Public Relations in Military Recruitment
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2020
Excellence in Public Relations and Communication Management_cover
Excellence in Public Relations and Communication Management
James E. Grunig
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Event Planning and Management_cover
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La comunicación de los territorios, los destinos y sus marcas_cover
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2014
Media Interview Techniques_cover
Media Interview Techniques
Robert Taylor
2015
The Routledge Handbook of Critical Public Relations_cover
The Routledge Handbook of Critical Public Relations
Jacquie L'Etang, David McKie, Nancy Snow, Jordi Xifra
2015
Relaciones públicas 2.0. (nueva edición revisada y ampliada)_cover
Relaciones públicas 2.0. (nueva edición revisada y ampliada)
Aced Toledano, Cristina
2018
Relaciones públicas y comunicación organizacional_cover
Relaciones públicas y comunicación organizacional
Gloria Consuelo Fajardo, Adriana Marcela Nivia
2016
The Public Relations Writer's Handbook_cover
The Public Relations Writer's Handbook
Whitney Lehmann
2019
Strategic Communication_cover
Strategic Communication
James Mahoney
2023
Principles of Strategic Communication_cover
Principles of Strategic Communication
Derina Holtzhausen, Jami Fullerton, Bobbi Kay Lewis, Danny Shipka
2021
Crisis Communication_cover
Crisis Communication
Alan Jay Zaremba
2014
Globalization, Culture, and Branding_cover
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C. Torelli
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Strategic Crisis Communication_cover
Strategic Crisis Communication
James O'Rourke, Jeffrey Smith
2023
Customer Engagement Marketing_cover
Customer Engagement Marketing
Robert W. Palmatier, V. Kumar, Colleen M. Harmeling
2017
Organizational Crisis Communication_cover
Organizational Crisis Communication
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Campaigns that Shook the World_cover
Campaigns that Shook the World
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Public Relations As Relationship Management_cover
Public Relations As Relationship Management
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2015
The Routledge Handbook of Strategic Communication_cover
The Routledge Handbook of Strategic Communication
Derina Holtzhausen, Ansgar Zerfass
2014
Managing Corporate Communication_cover
Managing Corporate Communication
Rossella Gambetti, Stephen Quigley
2017
Reputation Management_cover
Reputation Management
John Doorley, Helio Fred Garcia
2020
Strategic Sport Communication_cover
Strategic Sport Communication
W. Timothy Coombs, Jennifer L. Harker
2021
Planning and Managing Public Relations Campaigns_cover
Planning and Managing Public Relations Campaigns
Anne Gregory
2020
The Global PR Revolution_cover
The Global PR Revolution
Maxim Behar
2019
Crisis Communications_cover
Crisis Communications
Kathleen Fearn-Banks
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Crisis, Issues and Reputation Management_cover
Crisis, Issues and Reputation Management
Andrew Griffin
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Public Relations Writing Worktext_cover
Public Relations Writing Worktext
Joseph M. Zappala
2010
The Guide to Earned Media_cover
The Guide to Earned Media
Annie Pace Scranton
2023
Crisis Communication Strategies_cover
Crisis Communication Strategies
Amanda Coleman
2023
The Strategic Communication Imperative_cover
The Strategic Communication Imperative
James Mahoney
2021
Crisis Communication Strategies_cover
Crisis Communication Strategies
Amanda Coleman
2020
Public Relations, Branding and Authenticity_cover
Public Relations, Branding and Authenticity
Sian Rees
2020
The Business of Persuasion_cover
The Business of Persuasion
Harold Burson
2017
Using Your Emotional Intelligence to Develop Others_cover
Using Your Emotional Intelligence to Develop Others
S. Caldwell, L. Gravett
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Handbook of Niche Marketing_cover
Handbook of Niche Marketing
Art Weinstein
2013
Flagship Marketing_cover
Flagship Marketing
Tony Kent, Reva Brown
2009
Public Management: Old and New_cover
Public Management: Old and New
Laurence E. Lynn, Jr.
2006
50 autopsias de crisis_cover
50 autopsias de crisis
Paul Remy
2018
Discurso perfecto_cover
Discurso perfecto
Bill McGowan
2015
Presentaciones efectivas_cover
Presentaciones efectivas
Bustínduy Cruz, Iñaki
2013
Técnicas de las Relaciones Públicas_cover
Técnicas de las Relaciones Públicas
Xifra Triadú, Jordi
2012
Relaciones públicas. Teoría e historia_cover
Relaciones públicas. Teoría e historia
Castillo Esparcia, Antonio
2012
Strategic Planning for Public Relations_cover
Strategic Planning for Public Relations
Ronald D. Smith
2020
Becoming a Public Relations Writer_cover
Becoming a Public Relations Writer
Ronald D. Smith
2019
DIY Public Relations_cover
DIY Public Relations
Dan Shortridge
2022
Social Media Campaigns_cover
Social Media Campaigns
Carolyn Mae Kim
2020
The New Rules of Marketing and PR_cover
The New Rules of Marketing and PR
David Meerman Scott
2020
MediaWriting_cover
MediaWriting
W. Richard Whitaker, Ronald D. Smith, Janet E. Ramsey
2019
Propaganda_cover
Propaganda
Louis Bernays
2013
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Strategic Communication_cover
Strategic Communication
James Mahoney
2023
Strategic Crisis Communication_cover
Strategic Crisis Communication
James O'Rourke, Jeffrey Smith
2023
The Guide to Earned Media_cover
The Guide to Earned Media
Annie Pace Scranton
2023
Internal Communication Strategy_cover
Internal Communication Strategy
Rachel Miller
2024
Nonprofit Communications_cover
Nonprofit Communications
Kelly C. Gaggin
2024
Communicating Climate_cover
Communicating Climate
Eleanor Ross
2024
Women's Work in Public Relations_cover
Women's Work in Public Relations
Elizabeth Bridgen, Sarah Williams
2024
Strategic Writing_cover
Strategic Writing
Angie Hendershot, Lisa Loewen, Charles Marsh, David W. Guth, Bonnie Poovey Short
2024
Strategic Planning for Public Relations_cover
Strategic Planning for Public Relations
Deborah A. Silverman, Ronald D. Smith
2024
Corporate Communication_cover
Corporate Communication
Jaishri Jethwaney
2024
Proximity Marketing_cover
Proximity Marketing
Rajagopal
2024
Leadership Development in Public Relations_cover
Leadership Development in Public Relations
Marlene S. Neill
2024
A Seat at the C-Suite Table_cover
A Seat at the C-Suite Table
Charles Wallington
2024
Workplace Culture in Mass Communication Industries_cover
Workplace Culture in Mass Communication Industries
Martina Topić
2023
Beautiful PR_cover
Beautiful PR
Sophie Attwood
2023
The Art of Leadership through Public Relations_cover
The Art of Leadership through Public Relations
Patrik Schober
2023
CEOs on a Mission_cover
CEOs on a Mission
Eric Kwame Adae
2023
Artificial Intelligence, Strategic Communicators and Activism_cover
Artificial Intelligence, Strategic Communicators and Activism
Lukasz Swiatek, Marina Vujnovic, Chris Galloway, Dean Kruckeberg
2023
Strategic Social Media as Activism_cover
Strategic Social Media as Activism
Adrienne Wallace, Regina Luttrell
2023
Animal Suffering and Public Relations_cover
Animal Suffering and Public Relations
Núria Almiron
2023
Social Media Theory and Communications Practice_cover
Social Media Theory and Communications Practice
Whitney Lehmann
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Public Relations and Communications_cover
Public Relations and Communications
Aoife O'Donnell
2023
Journalismus und PR_cover
Journalismus und PR
Jana Wiske, Markus Kaiser
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Narratives in Public Communication_cover
Narratives in Public Communication
Fuyuan Shen, Heidi Hatfield Edwards
2023
Organizational Listening for Strategic Communication_cover
Organizational Listening for Strategic Communication
Katie R. Place
2023
CommunicAsian_cover
CommunicAsian
Oliver Stelling
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Internal Communication Strategy_cover
Internal Communication Strategy
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Handbook of Risk and Crisis Communication_cover
Handbook of Risk and Crisis Communication
Robert L. Heath, H. Dan O'Hair
2020
Nonprofit Communications_cover
Nonprofit Communications
Kelly C. Gaggin
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Responding to Crisis_cover
Responding to Crisis
Dan Pyle Millar, Robert L. Heath
2003
Communicating Climate_cover
Communicating Climate
Eleanor Ross
2024
Women's Work in Public Relations_cover
Women's Work in Public Relations
Elizabeth Bridgen, Sarah Williams
2024
Strategic Writing_cover
Strategic Writing
Angie Hendershot, Lisa Loewen, Charles Marsh, David W. Guth, Bonnie Poovey Short
2024
Strategic Planning for Public Relations_cover
Strategic Planning for Public Relations
Deborah A. Silverman, Ronald D. Smith
2024
Proximity Marketing_cover
Proximity Marketing
Rajagopal
2024
Corporate Communication_cover
Corporate Communication
Jaishri Jethwaney
2024
Leadership Development in Public Relations_cover
Leadership Development in Public Relations
Marlene S. Neill
2024
Managing Public Relations_cover
Managing Public Relations
Peter M. Smudde
2023
Relazioni pubbliche digitali_cover
Relazioni pubbliche digitali
Roberto Venturini
A Seat at the C-Suite Table_cover
A Seat at the C-Suite Table
Charles Wallington
2024
CommunicAsian_cover
CommunicAsian
Oliver Stelling
2023
Narratives in Public Communication_cover
Narratives in Public Communication
Fuyuan Shen, Heidi Hatfield Edwards
2023
Organizational Listening for Strategic Communication_cover
Organizational Listening for Strategic Communication
Katie R. Place
2023
The Role of Leadership in Building Inclusive Diversity in Public Relations_cover
The Role of Leadership in Building Inclusive Diversity in Public Relations
Nilanjana Bardhan, Karla Gower
2022
Crystallizing Public Opinion_cover
Crystallizing Public Opinion
Edward L. Bernays
Workplace Culture in Mass Communication Industries_cover
Workplace Culture in Mass Communication Industries
Martina Topić
2023
La interrupción_cover
La interrupción
Toni Segarra, Edu Pou
2022
Beautiful PR_cover
Beautiful PR
Sophie Attwood
2023
Economia popular solidária_cover
Economia popular solidária
Marina Fagundes de Araújo
2021
Advertising and Promotion_cover
Advertising and Promotion
Chris Hackley, Rungpaka Amy Hackley
2021
Event Planning and Management_cover
Event Planning and Management
Ruth Dowson, Bernadette Albert, Dan Lomax
2022
Crisis Communication Strategies_cover
Crisis Communication Strategies
Amanda Coleman
2020
The Art of Leadership through Public Relations_cover
The Art of Leadership through Public Relations
Patrik Schober
2023
Propaganda_cover
Propaganda
Louis Bernays
2013
Storytelling_cover
Storytelling
Petra Sammer
2017
CEOs on a Mission_cover
CEOs on a Mission
Eric Kwame Adae
2023
Die Macht der Meinungsführer: von Celebrities bis zu Influencern_cover
Die Macht der Meinungsführer: von Celebrities bis zu Influencern
Alexander Schimansky, Shamsey Oloko
2021
Strategic Social Media as Activism_cover
Strategic Social Media as Activism
Adrienne Wallace, Regina Luttrell
2023
Animal Suffering and Public Relations_cover
Animal Suffering and Public Relations
Núria Almiron
2023
Artificial Intelligence, Strategic Communicators and Activism_cover
Artificial Intelligence, Strategic Communicators and Activism
Lukasz Swiatek, Marina Vujnovic, Chris Galloway, Dean Kruckeberg
2023
The Guide to Earned Media_cover
The Guide to Earned Media
Annie Pace Scranton
2023
Social Media Theory and Communications Practice_cover
Social Media Theory and Communications Practice
Whitney Lehmann
2023
The New Rules of Marketing and PR_cover
The New Rules of Marketing and PR
David Meerman Scott
2020
Public Relations and Communications_cover
Public Relations and Communications
Aoife O'Donnell
2023
Journalismus und PR_cover
Journalismus und PR
Jana Wiske, Markus Kaiser
2023
Strategic Crisis Communication_cover
Strategic Crisis Communication
James O'Rourke, Jeffrey Smith
2023
Strategic Communication_cover
Strategic Communication
James Mahoney
2023