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Driven_cover
Driven
David Kiley
2004
Social Media Marketing_cover
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Santiago Zuccherino
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Propósito_cover
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Hieatt David
2022
Persuasión_cover
Persuasión
Marc Andrews, Matthijs van Leeuwen, Rick van Baaren
2016
R.E.D. Marketing_cover
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Marketing to Gen Z_cover
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Jeff Fromm, Angie Read
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Contagious_cover
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Jonah Berger
2013
The Luxury Strategy_cover
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Jean-Noël Kapferer, Vincent Bastien
2012
Integrated Marketing Communication_cover
Integrated Marketing Communication
Jerome M. Juska
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Hablemos de employee advocacy en LinkedIn_cover
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Ariel Benedetti
2023
Las 4 S del Marketing Sensorial_cover
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Pablo Mercado
2019
Global Marketing and Advertising_cover
Global Marketing and Advertising
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En las entrañas de la publicidad_cover
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2019
Comerciantes de atención_cover
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Tim Wu
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The Routledge Handbook of Critical Public Relations_cover
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Jacquie L'Etang, David McKie, Nancy Snow, Jordi Xifra
2015
Especies publicitarias_cover
Especies publicitarias
Selva Ruiz, David
2019
Social Media Success for Every Brand_cover
Social Media Success for Every Brand
Claire Diaz-Ortiz
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Influencer_cover
Influencer
Brittany Hennessy
2018
Search Marketing_cover
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Kelly Cutler
2023
Tu atención, por favor_cover
Tu atención, por favor
Casas-Alatriste, Roger
2023
Ultimate Guide to Google AdWords_cover
Ultimate Guide to Google AdWords
Perry Marshall, Mike Rhodes, Bryan Todd
2017
Brand Psychology_cover
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Laura Busche
2023
Influencer Marketing Strategy_cover
Influencer Marketing Strategy
Gordon Glenister
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Inteligencia financiera_cover
Inteligencia financiera
John Hope Bryant
2019
Lean Gamification_cover
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Jacobo Feijóo, David Hernantes
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¿Cómo diseñar una campaña de publicidad?_cover
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Vilajoana Alejandre, Sandra
2014
Plan social media y community manager_cover
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Marquina Arenas, Julián
2013
Assemblage_cover
Assemblage
Emmanuel Probst
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The Media Handbook_cover
The Media Handbook
Helen Katz
2022
Hey Whipple, Squeeze This_cover
Hey Whipple, Squeeze This
Luke Sullivan
2022
Integrated Marketing Communication_cover
Integrated Marketing Communication
Jerome M. Juska
2021
Principles of Strategic Communication_cover
Principles of Strategic Communication
Derina Holtzhausen, Jami Fullerton, Bobbi Kay Lewis, Danny Shipka
2021
Public Relations Theory_cover
Public Relations Theory
Jae-Hwa Shin, Robert L. Heath
2020
Ultimate Guide to Social Media Marketing_cover
Ultimate Guide to Social Media Marketing
Eric Butow, Jenn Herman, Stephanie Liu, Amanda Robinson, Mike Allton
2020
Public Relations Theory_cover
Public Relations Theory
Brigitta R. Brunner
2019
Understanding Digital Marketing_cover
Understanding Digital Marketing
Damian Ryan
2016
Ethics in Advertising_cover
Ethics in Advertising
Wally Snyder
2016
Strategic Social Media_cover
Strategic Social Media
L. Meghan Mahoney, Tang Tang
2016
How to Write Copy That Sells_cover
How to Write Copy That Sells
Ray Edwards
2016
The Marketing Plan Handbook_cover
The Marketing Plan Handbook
Robert W. Bly
2015
Audience_cover
Audience
Jeffrey K. Rohrs
2013
Branded Beauty_cover
Branded Beauty
Mark Tungate
2011
Basics Advertising 02: Art Direction_cover
Basics Advertising 02: Art Direction
Nik Mahon
2010
Public Relations Writing Worktext_cover
Public Relations Writing Worktext
Joseph M. Zappala
2010
Eating the Big Fish_cover
Eating the Big Fish
Adam Morgan
2009
The Conquest of Cool_cover
The Conquest of Cool
Thomas Frank
1998
Creative Advertising Concept and Copy_cover
Creative Advertising Concept and Copy
Georgia-Zozeta Miliopoulou
2024
Winning With Strategic Marketing_cover
Winning With Strategic Marketing
David Altounian, Mike Cronin
2023
Brand Positioning With Power_cover
Brand Positioning With Power
Robert S. Gordon
2023
Integrated Advertising, Promotion, and Marketing_cover
Integrated Advertising, Promotion, and Marketing
Anubhav Mishra, Tata Sai Vijay
2023
Brands and Branding_cover
Brands and Branding
Ashita Aggarwal, Suraj Commuri
2023
Advertising Account Planning_cover
Advertising Account Planning
Sarah Turnbull, Larry Kelley, Donald Jugenheimer
2023
Brand Strategy in Three Steps_cover
Brand Strategy in Three Steps
Jay Mandel
2023
Contemporary Issues in Luxury Brand Management_cover
Contemporary Issues in Luxury Brand Management
Sylvie Studente, Eleonora Cattaneo
2023
Fashion Brand Management_cover
Fashion Brand Management
Alison Lowe
2023
Logra un ascenso_cover
Logra un ascenso
Niamh O'Keeffe
2023
Logra un ascenso_cover
Logra un ascenso
Niamh O'Keeffe
2023
Advertising Media Planning_cover
Advertising Media Planning
Larry D. Kelley, Kim Bartel Sheehan, Lisa Dobias, David E. Koranda, Donald W. Jugenheimer
2022
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Search Marketing_cover
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Kelly Cutler
2023
Tu atención, por favor_cover
Tu atención, por favor
Casas-Alatriste, Roger
2023
Brand Psychology_cover
Brand Psychology
Laura Busche
2023
Creative Advertising Concept and Copy_cover
Creative Advertising Concept and Copy
Georgia-Zozeta Miliopoulou
2024
Winning With Strategic Marketing_cover
Winning With Strategic Marketing
David Altounian, Mike Cronin
2023
Brand Positioning With Power_cover
Brand Positioning With Power
Robert S. Gordon
2023
Integrated Advertising, Promotion, and Marketing_cover
Integrated Advertising, Promotion, and Marketing
Anubhav Mishra, Tata Sai Vijay
2023
Brands and Branding_cover
Brands and Branding
Ashita Aggarwal, Suraj Commuri
2023
Advertising Account Planning_cover
Advertising Account Planning
Sarah Turnbull, Larry Kelley, Donald Jugenheimer
2023
Strategic Social Media_cover
Strategic Social Media
L. Meghan Mahoney, Tang Tang
2024
Influencer Marketing Strategy_cover
Influencer Marketing Strategy
Gordon Glenister
2024
Advertising in America_cover
Advertising in America
Danielle Sarver Coombs
2024
The Covert Code_cover
The Covert Code
Anna Covert
2024
Podcasting For Dummies_cover
Podcasting For Dummies
Tee Morris, Chuck Tomasi
2024
Advertising Disability_cover
Advertising Disability
Ella Houston
2024
No B.S. Direct Marketing_cover
No B.S. Direct Marketing
Dan S. Kennedy, Marty Fort, Darcy Juarez
2024
The Data Deluge_cover
The Data Deluge
Arun C. Kumar
2024
Ultimate Guide to Influencer Marketing_cover
Ultimate Guide to Influencer Marketing
Eric Butow, Stephanie Garcia
2024
Facebook und Instagram Ads für Dummies_cover
Facebook und Instagram Ads für Dummies
Daniel Levitan
2024
Tactical Inclusion_cover
Tactical Inclusion
Jeremiah Favara
2024
Organizational Reputation Management_cover
Organizational Reputation Management
Alexander V. Laskin
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Marketing Empresarial_cover
Marketing Empresarial
Phillip Kotler
2024
Women's Work in Public Relations_cover
Women's Work in Public Relations
Elizabeth Bridgen, Sarah Williams
2024
Strategic Writing_cover
Strategic Writing
Angie Hendershot, Lisa Loewen, Charles Marsh, David W. Guth, Bonnie Poovey Short
2024
Marcas humanas_cover
Marcas humanas
Pérez-Latre, Francisco J., A
2024
Ego Flip_cover
Ego Flip
James Woodcock
2024
The Cult of Beauty_cover
The Cult of Beauty
Jaishri Jethwaney
2024
Sustainable Advertising_cover
Sustainable Advertising
Matt Bourn, Sebastian Munden
2024
Heiß auf Kaltakquise_cover
Heiß auf Kaltakquise
Tim Taxis
2024
Advertising Revolutionary_cover
Advertising Revolutionary
Jason P. Chambers
2024
Digital Analytics for Marketing_cover
Digital Analytics for Marketing
A. Karim Feroz, Gohar F. Khan, Marshall Sponder
2024
Building Better Brands_cover
Building Better Brands
Elton Mayfield
2024
The Brave Code_cover
The Brave Code
Musa Kalenga
2023
Stand Out!_cover
Stand Out!
Rae A. Stonehouse
2023
A Profile of the United States Toy Industry_cover
A Profile of the United States Toy Industry
Christopher Byrne
2023
Nicht um jeden Preis_cover
Nicht um jeden Preis
Roman Kmenta
2023
Método ProductOnset_cover
Método ProductOnset
Pedro Miguel Muñoz, Jacobo Feijóo
2023
Real Fantasies_cover
Real Fantasies
Patricia Johnston
2023
Badvertising_cover
Badvertising
Andrew Simms, Leo Murray
2023
Beautiful PR_cover
Beautiful PR
Sophie Attwood
2023
Cashvertising Online_cover
Cashvertising Online
Drew Eric Whitman
2023
Añadido recientemente
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The Covert Code_cover
The Covert Code
Anna Covert
2024
Advertising in America_cover
Advertising in America
Danielle Sarver Coombs
2024
Digital Analytics for Marketing_cover
Digital Analytics for Marketing
A. Karim Feroz, Gohar F. Khan, Marshall Sponder
2024
The Routledge Companion to Advertising and Promotional Culture_cover
The Routledge Companion to Advertising and Promotional Culture
Emily West, Matthew P. McAllister
2023
Podcasting For Dummies_cover
Podcasting For Dummies
Tee Morris, Chuck Tomasi
2024
Marketing Empresarial_cover
Marketing Empresarial
Phillip Kotler
2024
The Data Deluge_cover
The Data Deluge
Arun C. Kumar
2024
A Technique for Producing Ideas_cover
A Technique for Producing Ideas
James Webb Young
Guerrilla Marketing Volume 3_cover
Guerrilla Marketing Volume 3
Jason Myers, Merrilee Kimble, Jay Conrad Levinson
2023
Real Fantasies_cover
Real Fantasies
Patricia Johnston
2023
Advertising Disability_cover
Advertising Disability
Ella Houston
2024
No B.S. Direct Marketing_cover
No B.S. Direct Marketing
Dan S. Kennedy, Marty Fort, Darcy Juarez
2024
Ultimate Guide to Influencer Marketing_cover
Ultimate Guide to Influencer Marketing
Eric Butow, Stephanie Garcia
2024
Retail omnichannel_cover
Retail omnichannel
Tim Mason, Miya Knights, Gianluca Diegoli
Facebook und Instagram Ads für Dummies_cover
Facebook und Instagram Ads für Dummies
Daniel Levitan
2024
Organizational Reputation Management_cover
Organizational Reputation Management
Alexander V. Laskin
2024
Marcas humanas_cover
Marcas humanas
Pérez-Latre, Francisco J., A
2024
Boosting a New West_cover
Boosting a New West
John C. Putman
2021
Women's Work in Public Relations_cover
Women's Work in Public Relations
Elizabeth Bridgen, Sarah Williams
2024
Creative Advertising Concept and Copy_cover
Creative Advertising Concept and Copy
Georgia-Zozeta Miliopoulou
2024
Strategic Writing_cover
Strategic Writing
Angie Hendershot, Lisa Loewen, Charles Marsh, David W. Guth, Bonnie Poovey Short
2024
Strategic Social Media_cover
Strategic Social Media
L. Meghan Mahoney, Tang Tang
2024
The Cult of Beauty_cover
The Cult of Beauty
Jaishri Jethwaney
2024
Sustainable Advertising_cover
Sustainable Advertising
Matt Bourn, Sebastian Munden
2024
Ego Flip_cover
Ego Flip
James Woodcock
2024
Advertising Revolutionary_cover
Advertising Revolutionary
Jason P. Chambers
2024
Método ProductOnset_cover
Método ProductOnset
Pedro Miguel Muñoz, Jacobo Feijóo
2023
Nicht um jeden Preis_cover
Nicht um jeden Preis
Roman Kmenta
2023
Building Better Brands_cover
Building Better Brands
Elton Mayfield
2024
When One Plus One Is Greater Than Two_cover
When One Plus One Is Greater Than Two
Tati Oliva
2021
Winning With Strategic Marketing_cover
Winning With Strategic Marketing
David Altounian, Mike Cronin
2023
The Brave Code_cover
The Brave Code
Musa Kalenga
2023
Crystallizing Public Opinion_cover
Crystallizing Public Opinion
Edward L. Bernays
A Profile of the United States Toy Industry_cover
A Profile of the United States Toy Industry
Christopher Byrne
2023
Brand Positioning With Power_cover
Brand Positioning With Power
Robert S. Gordon
2023
Stand Out!_cover
Stand Out!
Rae A. Stonehouse
2023
Search Marketing_cover
Search Marketing
Kelly Cutler
2023
Integrated Advertising, Promotion, and Marketing_cover
Integrated Advertising, Promotion, and Marketing
Anubhav Mishra, Tata Sai Vijay
2023
Brand Psychology_cover
Brand Psychology
Laura Busche
2023
Badvertising_cover
Badvertising
Andrew Simms, Leo Murray
2023
La interrupción_cover
La interrupción
Toni Segarra, Edu Pou
2022
Brands and Branding_cover
Brands and Branding
Ashita Aggarwal, Suraj Commuri
2023
Beautiful PR_cover
Beautiful PR
Sophie Attwood
2023
Publicidade Religiosa Abusiva e Enganosa_cover
Publicidade Religiosa Abusiva e Enganosa
Joseane Suzart Lopes da Silva, Paula Lobo Cintra Correia
2021
Do porão ao poder_cover
Do porão ao poder
Graça Craidy
2022
Storytelling_cover
Storytelling
Lirane Rossi Martinez
2022
Global Marketing and Advertising_cover
Global Marketing and Advertising
Marieke de Mooij
2021
Brand Strategy in Three Steps_cover
Brand Strategy in Three Steps
Jay Mandel
2023
Tu atención, por favor_cover
Tu atención, por favor
Casas-Alatriste, Roger
2023
Hablemos de employee advocacy en LinkedIn_cover
Hablemos de employee advocacy en LinkedIn
Ariel Benedetti
2023
Cashvertising Online_cover
Cashvertising Online
Drew Eric Whitman
2023
Brand Storytelling_cover
Brand Storytelling
Miri Rodriguez
2020
Advertising Account Planning_cover
Advertising Account Planning
Sarah Turnbull, Larry Kelley, Donald Jugenheimer
2023
The Luxury Strategy_cover
The Luxury Strategy
Jean-Noël Kapferer, Vincent Bastien
2012
Cashvertising_cover
Cashvertising
Drew Eric Whitman
2008
The Illusion of Choice_cover
The Illusion of Choice
Richard Shotton
2023